Lambeth Hochwald

Lambeth Hochwald

Lambeth Hochwald is a freelance journalist, whose stories have appeared in magazines such as Coastal Living, O The Oprah Magazine, Real Simple and Redbook. She is also an adjunct professor at NYU's Arthur L. Carter Journalism Institute.

30 Recent Stories

This Hair Accessory Can Act Like a Panic Button
Technology

This Hair Accessory Can Act Like a Panic Button

A high-tech hair clip promises personal security.
Tired of Coffee? Try This Spray-On Caffeine Instead
News and Trends

Tired of Coffee? Try This Spray-On Caffeine Instead

The inventors claim that topically applied caffeine offers a consistent level of energy without the jolting buzz-then-crash that comes with drinking caffeinated drinks.
Promoting Your Business Through Personal Posts
Social Media

Promoting Your Business Through Personal Posts

Branding guru Jason Seiden pushes for social media with a work-life blend.
How 3 Companies Use Storytelling as Advertising
Advertising

How 3 Companies Use Storytelling as Advertising

Three companies demonstrate how they use storytelling to get their message across.
Starting a Business

How Unconventional Majors Can Help You Thrive in Entrepreneurship

For aspiring young entrepreneurs, studying something as seemingly unrelated to business as fine art or anthropology might end up teaching you way more than you realize.
Business Management

How to Launch an Ethical Brand After the Rana Plaza Tragedy

The Bangladesh garment-factory collapse has only increased consumers' interest in shopping ethically. See how retailers -- large and small -- are responding.
Grow Your Business

How to Stay Focused When the Summer Heat Saps Your Stamina and Your Startup

The summer is notoriously slow for certain businesses -- people are on vacation, summer hours kick in, sales slow down. Here’s how to keep your vision laser focused on your startup.
8 Things Startup Founders Should Know Before Writing a Book
Marketing Basics

8 Things Startup Founders Should Know Before Writing a Book

If you've long dreamed of writing a book that tells the story of your business -- or highlights your expertise -- here's a post for you.
5 Big Brand's Mistakes Solved
Branding

5 Big Brand's Mistakes Solved

How five companies messed up -- and what they should have done.
How Creative Thinking Can Nab a Coveted Celeb Endorsement
Branding

How Creative Thinking Can Nab a Coveted Celeb Endorsement

Targeted marketing and persistence make for a powerful combo on the endorsement front.
5 Ways to Promote Your 'Made in America' Brand
Branding

5 Ways to Promote Your 'Made in America' Brand

Apple will start making some Macs in America in 2013, the latest in a wave of companies stepping up support of the red, white, and blue. Here's how to make the most of manufacturing in the U.S.A.
Tech-Savvy and Fashion-Forward: A Look at Today's Stylish Startups
Starting a Business

Tech-Savvy and Fashion-Forward: A Look at Today's Stylish Startups

Making it big in the fashion world has always been a tall task. Here's a look at how three startups are using technology to find an 'in' with customers and brands.
4 Ways to Get Your Product on the Shelves at Whole Foods
Growth Strategies

4 Ways to Get Your Product on the Shelves at Whole Foods

These entrepreneurs took on the Whole Foods challenge and won, demonstrating that a variety of approaches can help you make the cut.
Rock The Post's Tanya Prive on the Future of Crowdfunding
Startup Financing

Rock The Post's Tanya Prive on the Future of Crowdfunding

This start-up crowdfunding site isn't just up against giants like Kickstarter and Indiegogo, it also has the JOBS Act to contend with. Here, the founder dishes on the site's progress and overcoming ob
Profiles

Rock The Post's Tanya Privé on the Future of Crowdfunding

This start-up crowdfunding site isn't just up against giants like Kickstarter and Indiegogo, it also has the JOBS Act to contend with. Here, the founder dishes on the site's progress and overcoming ob
7 Superfoods to Boost Energy Levels Now
Health & Fitness

7 Superfoods to Boost Energy Levels Now

These fruits, vegetables and other healthful picks can keep you in a more focused and productive mindset to grow your business.
Recognizing the Silver Lining -- And Business Idea -- Behind a Bad Internship
Young Entrepreneurs

Recognizing the Silver Lining -- And Business Idea -- Behind a Bad Internship

After a dismal summer internship experience, Shara Senderoff wanted to help others avoid the same fate. Here's how she's attempting to start up a bad-internship antidote.
Encouraging Employees to Put Their Personal Stamp on the Workplace
Grow Your Business

Encouraging Employees to Put Their Personal Stamp on the Workplace

By letting employees do the decorating, small businesses can boost morale and save some money to boot.
13 Tips to Stay Motivated in the Dog Days of Summer
Lifestyle

13 Tips to Stay Motivated in the Dog Days of Summer

Here, we turn to the experts, including pro athletes, authors, happiness experts and, of course, entrepreneurs, to find out what they do to recharge.
Reveal Your Retail Personality
Retail Center

Reveal Your Retail Personality

Three retail business owners show how to project personality and add a special flair to your store.
Food Trucks Need Love, Too
Young Entrepreneurs

Food Trucks Need Love, Too

When one young entrepreneur witnessed a line forming at her favorite food truck in New York City, she also saw a business opportunity.
Online Education for Young Entrepreneurs: Worth Your Time?
Grow Your Business

Online Education for Young Entrepreneurs: Worth Your Time?

For busy entrepreneurs, an online degree may be a just-right option. But definitely weigh your options carefully.
To Grow Sales, Turn Your Workplace into a Theater for Customers
Marketing Ideas

To Grow Sales, Turn Your Workplace into a Theater for Customers

Here's a marketing idea worth considering: Give your customers a front-row seat and let them watch you work.
5 Ways to Make Sweet Music for Your Business
Retail Center

5 Ways to Make Sweet Music for Your Business

Ditch the Muzak and tailor your tunes to appeal to your customers and employees.
5 Ways to Organize Your Office--Stylishly
Retail Center

5 Ways to Organize Your Office--Stylishly

How to make your office project a professional image for your business, and a look at products to help you do it.
Going Out Tonight? Zoom In, Point And Click
Apps & Software

Going Out Tonight? Zoom In, Point And Click

New nightlife apps from three young treps give scenesters the inside scoop before setting foot inside a bar or club.
It's Leap Year. What Are You Doing With Your Extra Day?
Marketing Ideas

It's Leap Year. What Are You Doing With Your Extra Day?

Rather than conduct business as usual, you can make Feb. 29 a special occasion for your company, customers and others.
At Grubwithus You Never Have to Dine Alone
Profiles

At Grubwithus You Never Have to Dine Alone

Former college buddies find fast-track growth with a business that makes meals more social.
Gemvara Mines Business Success With Customized Bling
Profiles

Gemvara Mines Business Success With Customized Bling

A look at the growth spurt of this design-your-own jewelry company, and how its focus on customization helps it stand out in a crowded market.
How to Make a Personal Connection with Customers
Sales

How to Make a Personal Connection with Customers

Seven ways to build relationships with prospects that lead to more sales.