📺 Stream EntrepreneurTV for Free 📺

How to Tackle Creativity, According to Super Bowl Champion Martellus Bennett The New England Patriots superstar has made it his business to embrace fun and creativity.

By Dan Bova

entrepreneur daily

Even if you are a Falcons fan whose Super Bowl hopes and dreams were sent to the locker room shocked and awed by the Patriots, it's hard not to like #88, Martellus Bennett. The tight end's passion for play on the field and passion for play off the field is infectious.

Related: Serena Williams and the 9 Most Successful Entrepreneur Athletes

Bennett is one of a kind for sure -- funny, easygoing and much more chill than you'd expect from a man who runs over opponents for a living. He takes his job with the Patriots extremely seriously and built a side business that embraces his creative and whimsical spirit as well.

Watch the above video and learn about his passion for books, animation and totally made-up words.

Dan Bova

Entrepreneur Staff

VP of Special Projects

Dan Bova is the VP of Special Projects at Entrepreneur.com. He previously worked at Jimmy Kimmel Live, Maxim and Spy magazine. Check out his latest humor books for kids, including Wendell the Werewolf, Road & Track Crew's Big & Fast Cars, and The Big Little Book of Awesome Stuff.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

More from Entrepreneur Exclusives

3 Simple Ways to Boost E-Commerce Sales

Why Your First 1,000 Customers Are Your Most Important

How to Grow Your Business By Finding New Customers

3 Stress-Busting Relaxation Exercises You Can Do Anywhere (60-Second Video)

Editor's Pick

Side Hustle

He Started a Luxury Side Hustle at Age 13 — Now the Business Earns More Than $10 Million a Year: 'People Want to Help You When You're Young'

Michael Morgan, now the owner of Iconic Watch Company, always had a passion for "old things" — and he turned it into a lucrative venture.

Thought Leaders

It's the End of the Entrepreneurial Era As We Know It

With the rise of advanced technologies and AI, are we losing all sense of the independent business person and entrepreneur?

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Franchise

These 5 Bad Habits Are Hurting Your Business — Here's How to Break Them

When you develop these negative habits, it can severely impact work performance and, because the behavior has become so routine, you may not even realize the harm you're causing. Here's how to tackle these 5 bad business habits head-on.