Join our Waitlist for Expert Advice!

Johnson & Johnson will train Mexican students and doctors in the metaverse The company launches an Innovation Room with state-of-the-art technology that demonstrates the academic use that can be given to immersive viewers that serve to access the metaverse.

This article was translated from our Spanish edition.

SOPA Images | Getty Images

When we talk about the metaverse, we usually imagine a place of recreation, where we can live together, interact and play with other users, very similar to what Mark Zuckerberg demonstrated in his already famous showcase in which he presented his vision of virtual worlds. The truth is that they can go much further. The Innovation Room created by Johnson & Johnson in Mexico is a clear example of this. It is a virtual space that houses sophisticated medical devices and simulators that will allow doctors and surgeons to rehearse in a virtual environment what they will later do in a real operating room.

Created by Johnson & Johnson MedTech and the Johnson & Johnson Institute, the space complements education with state-of-the-art technology and augmented reality that simulates medical procedures performed in specialties such as orthopedics, colon cancer, electrophysiology and plastic surgery. In a statement , Andrés Gravenhorst , general director of the company in Mexico, explained: "For Johnson & Johnson MedTech, residents, doctors and students in the health industry are a fundamental part of empowering the health system, therefore, we seek to strengthen their training with initiatives like the Innovation Room. We are sure that by having health professionals trained through innovation, intelligent medical care can be created that improves the quality of life of patients and raises health indicators."

The Innovation Room is a sample of the application that devices like the Meta Quest 2 immersive viewers have in the professional field. The space inaugurated in the offices of Johnson & Johnson MedTech in Mexico is open for health professionals who wish to use it. Reservations can be made through an app a minimum of two days in advance in small groups and for well-defined learning purposes.

With this initiative, the company expects to impact around 300 medical students, doctors and surgeons from various schools and hospitals within the metropolitan area of Mexico City.

Eduardo Scheffler Zawadzki

Entrepreneur Staff

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Business News

You Have One Month Left to Buy a House, According to Barbara Corcoran. Here's Why.

"If you are planning on waiting a year and seeing where interest rates go, you are out of your mind," Corcoran said.

Franchise

The McRib Is Back, But Only at Select McDonald's — Here's Where to Find It

This scarcity is nothing new. In 2022, McDonald's announced a "Farewell Tour" for the McRib, suggesting that it might be the last time customers could get their hands on it.

Business News

These 3 Side Hustles Make the Most Money While Working Fewer Hours, According to a New Survey

The survey also found that having a side hustle doubled as a path to becoming more employable.

Side Hustle

I Made $14,000 in 1 Week With a Spontaneous Halloween Costume Side Hustle — Here's How

Sabba Keynejad was in art school when he started to refine his entrepreneurial skills.

Business News

This Is the Goal-Setting Method Shohei Ohtani Learned in High School That Helped Get Him to the World Series

The MLB superstar's success did not come as a surprise to him. He had a plan.

Business News

This New Restaurant Is Banking on One Dish — Because It's the Only Entrée on the Menu

The new hotspot is gaining buzz on social media for its innovative yet super simple concept.