📺 Stream EntrepreneurTV for Free 📺

McDonald's U.S. Sales Rise for First Time in Two Years The fast-food company's latest quarterly results suggest its turnaround efforts are bearing fruit.

By Reuters

entrepreneur daily

This story originally appeared on Reuters

McDonald's Corp reported its first rise in quarterly global same-restaurant sales in more than a year and said the trend would continue into the current quarter, suggesting that CEO Steve Easterbrook's turnaround efforts were bearing fruit.

Shares of the world's biggest restaurant chain by sales rose 7.4 percent in premarket trading on Thursday.

Under Easterbrook, who took over the top job in March, the burger chain has simplified its menu, improved service by raising wages and is working on serving healthier food.

These actions seem to have gone down well with customers.

Global comparable sales rose 4 percent in the third quarter, their first rise in more than one year, driven by demand for value meals and breakfast items in China, where sales had plummeted after a food safety scandal in July 2014.

Analysts had expected a much modest rise of 1.9 percent, according to research firm Consensus Metrix.

Demand for new menu items such as the Premium Buttermilk Crispy Chicken Deluxe sandwich and breakfast items such as the Egg McMuffin pushed U.S. comparable sales into positive territory for the first time in two years.

Net income rose to $1.31 billion, or $1.40 per share, in the third quarter ended Sept. 30 from $1.07 billion, or $1.09 per share, a year earlier.

Revenue fell 5.3 percent to $6.62 billion.

Excluding items the company earned $1.40 per share.

Analysts on average had expected a profit of $1.27 per share and revenue of $6.41 billion, according to Thomson Reuters I/B/E/S.

McDonald's shares were trading at $110.15 on Thursday.

(Reporting by Yashaswini Swamynathan in Bengaluru; Editing by Kirti Pandey and Anil D'Silva)

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Side Hustle

He Started a Luxury Side Hustle at Age 13 — Now the Business Earns More Than $10 Million a Year: 'People Want to Help You When You're Young'

Michael Morgan, now the owner of Iconic Watch Company, always had a passion for "old things" — and he turned it into a lucrative venture.

Thought Leaders

It's the End of the Entrepreneurial Era As We Know It

With the rise of advanced technologies and AI, are we losing all sense of the independent business person and entrepreneur?

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.