Many retailers use props for store displays as opposed to the real product. Using props enables the retailer to keep costs down when establishing or updating a showroom. It also reduces the financial loss in the event of damage or theft of the showroom displays. There are two options in terms of initiating a business that sells showroom props to retailers: The first option is to design and manufacture the props; the second is to purchase the props in bulk on a wholesale basis from established manufacturers and add a profit percentage for resale. While both options are viable, the second option is far less costly to start and operate. However, the profit potential is also greatly reduced for the second option of operating. Careful research and planning will indicate the preferred method for starting the business for you.