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Samsung Opens First Experience Store In The UAE Samsung opens its first Experience Store in the Emirates to achieve higher customer satisfaction.

By Tamara Clarke

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur Middle East, an international franchise of Entrepreneur Media.

Samsung
Samsung Store Opening Bawabat Al Sharq Mall

Samsung opened its first Experience Store in the UAE located at Bawabat Al Sharq Mall in Abu Dhabi, and focuses exclusively on Samsung devices: smartphones, tablets and cameras. The newly opened outlet, staffed with trained and experienced sales associates, is meant to better serve the needs of existing customers (and hopefully onboard new ones by allowing them to get hands-on with the brand). Sami Abi Esber, President of MDS Gulf Holdings, said that the execution of the dedicated "store marks the start of our retail partnership with electronic giant, Samsung. The opening is part of our ongoing commitment towards achieving high customer satisfaction, which rings true to our objectives of providing our customers with world-class technology solutions to help improve their personal lives. We look forward to working closely with Samsung and open more stores in the long term."

Tamara Clarke

Columnist

Tamara Clarke, a former software development professional, is the tech and lifestyle enthusiast behind The Global Gazette, one of the most active blogs in the Middle East. The Global Gazette has been welcomed and lauded by some of the most influential tech brands in the region. Clarke’s goal is to inform about technology and how it supports our lifestyles. See her work both in print regional publications and online on her blog where she discusses everything from how a new gadget improves day-to-day life to how to coordinate your smartphone accessories. Visit www.theglobalgazette.com and talk to her on Twitter @TamaraClarke. #TamTalksTech 
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