Get All Access for $5/mo

AkzoNobel India Extends Support to Two India Startup Challenge Winners Having signed the letters of intent, HyperReality Technologies and Fluid AI join AkzoNobel's accelerator program

By Saptak Bardhan

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

Freepik

Two winning startups of AkzoNobel's Paint the Future India startup challenge HyperReality Technologies and Fluid AI. Having signed the letters of intent, the two winners now join AkzoNobel's accelerator program.

"Over the next six months, the goal is clear– to work together with our winners and develop a digital value proposition.The startups will have access to our global network of experts and resources leading up to 'Demo Day'. That's when they'll showcase the results that will shape the future of their collaboration with us. By bringing Paint the Future to the third largest startup ecosystem in the world, AkzoNobel is transforming the paints industry in India," says Oscar Wezenbeek, managing director, AkzoNobel Decorative Paints, south-east south Asia and chairman, AkzoNobel India Limited.

"Innovation is key to AkzoNobel's approach to sustainable business,and we see a lot of potential in these winning solutions," said Rajiv Rajgopal, managing director, AkzoNobel India Limited.

"From the depth of the expert sessions to the sheer amount of industry knowledge we've gained, this bootcamp has been a collaborative experience unlike any other," said Sobin Thombra, CEO, HyperReality Technologies

"We're stoked about our win! AkzoNobel's astute understanding of our artificial intelligence solution is a gateway to bringing new consumer-centric disruptions in the paints sector," said Abhinav Aggarwal and Raghav Aggarwal, co-founders, Fluid AI

The India startup challenge is the third regional edition of AkzoNobel's Paint the Future, and the first such challenge for the paints and coatings industry in India. Run in partnership with NASSCOM Industry Partnership Program (NIPP), the challenge on enhancing "Digital Consumer Experience" for Dulux paints in India attracted 207 submissions from 33 cities across India. Nine finalists were invited to the two-day bootcamp program, where customized sessions with AkzoNobel experts helped them further refine their solution, before making their final pitch to Paint the Future jury.

Saptak Bardhan

Former Trainee Writer

Former Trainee Writer
Side Hustle

The Side Hustle She Started in a High School Locker Room Hit Multimillion-Dollar Revenue — and Taylor Swift Is a Fan: 'Invest in Yourself'

Elena Bonvicini, now 25, was inspired to start her side hustle during a 2016 visit to her grandparents in Wisconsin.

Employee Experience & Recruiting

Free Webinar | October 10: Best Practice Strategies for Seasonal Staffing

Is your business prepared to capitalize on a busy holiday season? In our upcoming webinar, Scott Greenberg, award-winning franchise owner, will share his expertise on how to effectively recruit, onboard, and retain seasonal staff. Register now!

Business News

Mark Zuckerberg Uses an Easy But Powerful Formula to Keep Facebook Relevant — Here's How It Works

Zuckerberg says Meta never thought small, even in the early days when it was just Facebook.

Growing a Business

6 Ways Automation Can Eliminate Your Company's Compliance Risks

Leverage automated systems to track, monitor and complete regulatory and compliance tasks.

Starting a Business

Crack the Chicken-and-Egg Dilemma — How Startups Can Thrive Against the Odds

Focus on one side of your marketplace first, build value for sellers or buyers and the other side will follow.