Entrepreneur: Latest from Gail Goodman http://www.entrepreneur.com The latest small business tips and advice from Entrepreneur.com. en-us Copyright 2014 Entrepreneur.com Inc., All rights reserved. Entrepreneur.com webmaster@entrepreneur.com (webmaster) 5 Business Mon, 14 May 2012 06:00:00 GMT Three Steps to More Word-of-Mouth -- and More Business Use these tips to increase repeat sales by keeping your customers and clients connected to your business. Mon, 14 May 2012 06:00:00 GMT http://www.entrepreneur.com/article/223548 http://www.entrepreneur.com/article/223548 Use these tips to increase repeat sales by keeping your customers and clients connected to your business. Social Networking Lessons of 2011 What social-media fans taught small businesses about marketing. Fri, 09 Dec 2011 12:55:00 GMT http://www.entrepreneur.com/article/222413 http://www.entrepreneur.com/article/222413 What social-media fans taught small businesses about marketing. Seven Tips for Successful Holiday Marketing Campaigns When you want to spread some holiday cheer, combine email and social media to reach a broader audience. Mon, 24 Oct 2011 02:02:00 GMT http://www.entrepreneur.com/article/220594 http://www.entrepreneur.com/article/220594 When you want to spread some holiday cheer, combine email and social media to reach a broader audience. Three Ways to Give Back to Your Community at Holiday Time Doing good is good for business and your brand. Here are three ideas for cause marketing that can work on a small scale. Fri, 23 Sep 2011 02:10:00 GMT http://www.entrepreneur.com/article/220397 http://www.entrepreneur.com/article/220397 Doing good is good for business and your brand. Here are three ideas for cause marketing that can work on a small scale. Six Tips for Mobile Marketing to Engage Customers Consider these ways to stay in front of mobile customers in a two-way dialogue. Tue, 23 Aug 2011 00:02:00 GMT http://www.entrepreneur.com/article/220174 http://www.entrepreneur.com/article/220174 Consider these ways to stay in front of mobile customers in a two-way dialogue. Your Customers Are Talking. Are You Listening? Customer research can be yours for the asking, if you're willing to pay attention. Thu, 21 Jul 2011 03:31:00 GMT http://www.entrepreneur.com/article/220040 http://www.entrepreneur.com/article/220040 Customer research can be yours for the asking, if you're willing to pay attention. How to Keep Your Marketing Rolling While You're on Vacation Follow these seven tips to manage your campaigns while you take a well-earned break. Thu, 23 Jun 2011 00:03:00 GMT http://www.entrepreneur.com/article/219901 http://www.entrepreneur.com/article/219901 Follow these seven tips to manage your campaigns while you take a well-earned break. Six Quick-Hit Marketing Ideas for Social Media Add some short-term sizzle to your year-long marketing campaign. Mon, 23 May 2011 00:04:00 GMT http://www.entrepreneur.com/article/219691 http://www.entrepreneur.com/article/219691 Add some short-term sizzle to your year-long marketing campaign. How to Use Video to Market Your Business Consider these tips to help you produce video that connects with your customers. Fri, 22 Apr 2011 00:05:00 GMT http://www.entrepreneur.com/article/219524 http://www.entrepreneur.com/article/219524 Consider these tips to help you produce video that connects with your customers. How to Harness the Power of Social Media Feedback Engaging with consumers enables owners to assess a product's strengths and weaknesses. Tue, 22 Mar 2011 00:01:00 GMT http://www.entrepreneur.com/article/219376 http://www.entrepreneur.com/article/219376 Engaging with consumers enables owners to assess a product's strengths and weaknesses. Three Ways to Spark Engaging Social Conversations The most important aspect to social media is establishing a two-way conversation. Tue, 22 Feb 2011 00:01:00 GMT http://www.entrepreneur.com/article/218165 http://www.entrepreneur.com/article/218165 The most important aspect to social media is establishing a two-way conversation. Making Email Newsletters More Social Four tips to create content customers will share on Twitter, Facebook, LinkedIn and other social networks. Wed, 26 Jan 2011 00:01:00 GMT http://www.entrepreneur.com/article/217977 http://www.entrepreneur.com/article/217977 Four tips to create content customers will share on Twitter, Facebook, LinkedIn and other social networks. Is Your Email Marketing Ready for 2011? Here are five ways to create a more social experience for your customers in the New Year. Thu, 30 Dec 2010 00:00:00 GMT http://www.entrepreneur.com/article/217805 http://www.entrepreneur.com/article/217805 Here are five ways to create a more social experience for your customers in the New Year. Five Key Ingredients of Lasting Brands How to protect your reputation while marketing through social media. Tue, 23 Nov 2010 00:07:00 GMT http://www.entrepreneur.com/article/217547 http://www.entrepreneur.com/article/217547 How to protect your reputation while marketing through social media. Does Your Business Hand Out the Good Candy? Three Halloween-inspired marketing tips to sweeten holiday sales Fri, 29 Oct 2010 00:11:00 GMT http://www.entrepreneur.com/article/217478 http://www.entrepreneur.com/article/217478 Three Halloween-inspired marketing tips to sweeten holiday sales Marketing a Seasonal Business All Year 'Round Make fall a fruitful time even if your business runs hot and cold. Thu, 14 Oct 2010 11:21:00 GMT http://www.entrepreneur.com/article/217414 http://www.entrepreneur.com/article/217414 Make fall a fruitful time even if your business runs hot and cold. Do You Know What Clicks With Your Customers? Those e-mail tracking reports have an important story to tell. Mon, 26 Jul 2010 00:00:00 GMT http://www.entrepreneur.com/article/207640 http://www.entrepreneur.com/article/207640 Those e-mail tracking reports have an important story to tell. Let Testimonials Do the Talking for You Nobody tells your success stories better than your satisfied customers. Thu, 24 Jun 2010 00:00:00 GMT http://www.entrepreneur.com/article/207254 http://www.entrepreneur.com/article/207254 Nobody tells your success stories better than your satisfied customers. Combine Social Media and E-Mail Marketing Follow these steps to extend the conversation and grow your audience. Mon, 24 May 2010 00:00:00 GMT http://www.entrepreneur.com/article/206792 http://www.entrepreneur.com/article/206792 Follow these steps to extend the conversation and grow your audience. How to Build a High-Quality E-mail List If you want customers to sign up for your newsletters, just ask. Wed, 21 Apr 2010 00:00:00 GMT http://www.entrepreneur.com/article/206264 http://www.entrepreneur.com/article/206264 If you want customers to sign up for your newsletters, just ask. Seven Ways to Refresh Your Newsletter It's time to revitalize your e-mail marketing campaigns--consider it spring cleaning. Fri, 26 Mar 2010 00:00:00 GMT http://www.entrepreneur.com/article/205744 http://www.entrepreneur.com/article/205744 It's time to revitalize your e-mail marketing campaigns--consider it spring cleaning. Five Ways to Show Customers You Care Show them love year-round, and they'll return the favor. Thu, 25 Feb 2010 00:00:00 GMT http://www.entrepreneur.com/article/205184 http://www.entrepreneur.com/article/205184 Show them love year-round, and they'll return the favor. Craft Engaging Newsletter Content No more excuses--anybody can write a great newsletter. Here are some ideas. Thu, 28 Jan 2010 00:00:00 GMT http://www.entrepreneur.com/article/204844 http://www.entrepreneur.com/article/204844 No more excuses--anybody can write a great newsletter. Here are some ideas. 4 E-Mail Marketing Lessons From 2009 It was a wild year; carry these tips forward and leave the rest behind you. Mon, 21 Dec 2009 00:00:00 GMT http://www.entrepreneur.com/article/204434 http://www.entrepreneur.com/article/204434 It was a wild year; carry these tips forward and leave the rest behind you. Treat Customers to a Holiday Party Give your seasonal marketing a personal touch by hosting a special event. Mon, 30 Nov 2009 00:00:00 GMT http://www.entrepreneur.com/article/204190 http://www.entrepreneur.com/article/204190 Give your seasonal marketing a personal touch by hosting a special event. Give Your Marketing a Fall Lift Check in with customers today to prepare for tomorrow's holiday season. Wed, 21 Oct 2009 00:00:00 GMT http://www.entrepreneur.com/article/203778 http://www.entrepreneur.com/article/203778 Check in with customers today to prepare for tomorrow's holiday season. Strengthen Your Hellos and Goodbyes Make better connections with e-mail list sign-ups and opt-outs. Tue, 15 Sep 2009 00:00:00 GMT http://www.entrepreneur.com/article/203300 http://www.entrepreneur.com/article/203300 Make better connections with e-mail list sign-ups and opt-outs. E-mail Marketing Still Works Social media has its place, but e-mail remains the king of online relationship marketing. Tue, 28 Jul 2009 00:00:00 GMT http://www.entrepreneur.com/article/202772 http://www.entrepreneur.com/article/202772 Social media has its place, but e-mail remains the king of online relationship marketing. What's the Pulse of Your Market? Surveys and polls give e-mail marketers a read on customers' needs Thu, 28 May 2009 00:00:00 GMT http://www.entrepreneur.com/article/201916 http://www.entrepreneur.com/article/201916 Surveys and polls give e-mail marketers a read on customers' needs Build Your List, Grow Your Business Every point of contact with potential customers is an opportunity to build your e-mail list. Wed, 22 Apr 2009 00:00:00 GMT http://www.entrepreneur.com/article/201374 http://www.entrepreneur.com/article/201374 Every point of contact with potential customers is an opportunity to build your e-mail list.