Entrepreneur: Latest from Elizabeth Wilson http://www.entrepreneur.com The latest small business tips and advice from Entrepreneur.com. en-us Copyright 2014 Entrepreneur.com Inc., All rights reserved. Entrepreneur.com webmaster@entrepreneur.com (webmaster) 5 Business Tue, 06 Jul 2010 14:56:00 GMT Control Your Cash Flow Here are 5 ways to reduce your vulnerability during the credit crunch. Tue, 06 Jul 2010 14:56:00 GMT http://www.entrepreneur.com/article/196456 http://www.entrepreneur.com/article/196456 Here are 5 ways to reduce your vulnerability during the credit crunch. Know Your Target Market Get a grasp on generational marketing with this guide to demographics. Fri, 19 Jun 2009 00:00:00 GMT http://www.entrepreneur.com/article/202334 http://www.entrepreneur.com/article/202334 Get a grasp on generational marketing with this guide to demographics. Market Your Way To the Top Never stop thinking about marketing--it's the best way to grow your business. Tue, 16 Jun 2009 00:00:00 GMT http://www.entrepreneur.com/article/202320 http://www.entrepreneur.com/article/202320 Never stop thinking about marketing--it's the best way to grow your business. Invitations & Stationery The invitation is the first glimpse of any big event. Couples are investing more and more on this element of their wedding. If you're creative, this could be the business for you. Thu, 14 May 2009 00:00:00 GMT http://www.entrepreneur.com/article/201662 http://www.entrepreneur.com/article/201662 The invitation is the first glimpse of any big event. Couples are investing more and more on this element of their wedding. If you're creative, this could be the business for you. Events Planner It takes very little to start up but can bring in big bucks. If you have an eye for detail and love parties, weddings and other events, consider this. Thu, 14 May 2009 00:00:00 GMT http://www.entrepreneur.com/article/201666 http://www.entrepreneur.com/article/201666 It takes very little to start up but can bring in big bucks. If you have an eye for detail and love parties, weddings and other events, consider this. Bridal Fashion It seems like a daunting industry to break into, but you'll be surprised how easily one entrepreneur did it. Thu, 14 May 2009 00:00:00 GMT http://www.entrepreneur.com/article/201668 http://www.entrepreneur.com/article/201668 It seems like a daunting industry to break into, but you'll be surprised how easily one entrepreneur did it. Makeup Artist & Hairstylist Bridal beauty is a lucrative business you can operate easily from your home. Wed, 13 May 2009 00:00:00 GMT http://www.entrepreneur.com/article/201642 http://www.entrepreneur.com/article/201642 Bridal beauty is a lucrative business you can operate easily from your home. DJ & Master of Ceremonies Wedding DJs do much more than play music. Learn the latest trends in the trade and how you can be successful. Wed, 13 May 2009 00:00:00 GMT http://www.entrepreneur.com/article/201652 http://www.entrepreneur.com/article/201652 Wedding DJs do much more than play music. Learn the latest trends in the trade and how you can be successful. Photographer Capture the wedding market with this creative and challenging business startup idea. Wed, 13 May 2009 00:00:00 GMT http://www.entrepreneur.com/article/201654 http://www.entrepreneur.com/article/201654 Capture the wedding market with this creative and challenging business startup idea. Catering Contrary to what some say, the food does matter. Brides and grooms are catching on and investing in quality service. Summer's the perfect time to get your feet wet as a caterer. Wed, 13 May 2009 00:00:00 GMT http://www.entrepreneur.com/article/201656 http://www.entrepreneur.com/article/201656 Contrary to what some say, the food does matter. Brides and grooms are catching on and investing in quality service. Summer's the perfect time to get your feet wet as a caterer. Florist A focus on the wedding market offers plenty of opportunities to showcase your best work. Wed, 13 May 2009 00:00:00 GMT http://www.entrepreneur.com/article/201658 http://www.entrepreneur.com/article/201658 A focus on the wedding market offers plenty of opportunities to showcase your best work. Find Hidden Opportunities in the Senior Market Learn how to research the market, i.d. trends, and get a resource guide to help you stay cutting-edge or start up your business today. Thu, 16 Apr 2009 00:00:00 GMT http://www.entrepreneur.com/article/201292 http://www.entrepreneur.com/article/201292 Learn how to research the market, i.d. trends, and get a resource guide to help you stay cutting-edge or start up your business today. Voluntary Benefits 101 As the worker-pay-all model gains momentum, biz owners should learn the pros and cons of voluntary benefits. Tue, 31 Mar 2009 00:00:00 GMT http://www.entrepreneur.com/article/201000 http://www.entrepreneur.com/article/201000 As the worker-pay-all model gains momentum, biz owners should learn the pros and cons of voluntary benefits. Secret Hand Signals, Part II <p>I explored the concept of secret hand signals in Part&nbsp;I of this two-part series. I started with the story of a man who became famous in the 1940s for his elaborate set of signals and explored secret signals used by modern-day entrepreneurs. Here, I&#039;ll go a little more in depth in a Q&amp;A with an entrepreneur who&#039;s also a deft secret-hand-signal expert. (As a bonus I&#039;ll touch on s Fri, 20 Mar 2009 16:21:48 GMT http://www.entrepreneur.com/blog/218408 http://www.entrepreneur.com/blog/218408 <p><img style="margin: 0pt 20px 20px 0pt; float: left;" alt="billingley-2.jpg" src="/blog/images/billingley-2.jpg" width="208" height="239" />I explored the concept of secret hand signals in <a href="/2009/03/secret-hand-signals-part-i.php">Part&nbsp;I</a> of this two-part series. I started with the story of a man who became famous in the 1940s for his elaborate set of signals and explored secret signals used by modern-day entrepreneurs. Here, I&#039;ll go a little more in depth in a Q&amp;A with an entrepreneur who&#039;s also a deft secret-hand-signal expert. (As a bonus I&#039;ll touch on s Secret Hand Signals, Part I Communication. It&#039;s the lifeblood of any good relationship--business or personal. Nobody knows that better than business owners. They talk, write, e-mail, Twitter, blog, and yell and scream. But what about subtle communication? The kind nobody senses is being carried out. What if your hands could say everything you want to say with simple movements and gestures? In the first of a two-part series on business owners and secret hand signals, I take a look at Sherman Thu, 12 Mar 2009 12:41:09 GMT http://www.entrepreneur.com/blog/218396 http://www.entrepreneur.com/blog/218396 <img style="margin: 0pt 20px 20px 0pt; float: left;" alt="Billingsley-m.jpg" src="/blog/images/Billingsley-m.jpg" />Communication. It&#039;s the lifeblood of any good relationship--business or personal. Nobody knows that better than business owners. They talk, write, e-mail, Twitter, blog, and yell and scream. But what about subtle communication? The kind nobody senses is being carried out. What if your hands could say everything you want to say with simple movements and gestures?<br /><br /> In the first of a two-part series on business owners and secret hand signals, I take a look at Sherman How to Address Consumer Fear... As it becomes the new reality Wed, 11 Mar 2009 00:00:00 GMT http://www.entrepreneur.com/article/200606 http://www.entrepreneur.com/article/200606 As it becomes the new reality RVCA: A Brand Like No Other Learn how surf/skate label RVCA scores big by crafting a brand based on lifestyle. Tue, 24 Feb 2009 00:00:00 GMT http://www.entrepreneur.com/article/200320 http://www.entrepreneur.com/article/200320 Learn how surf/skate label RVCA scores big by crafting a brand based on lifestyle. Build a Billion From the Ground Up Learn how you can become a billionaire from the man who did it from scratch. Wed, 18 Feb 2009 00:00:00 GMT http://www.entrepreneur.com/article/200240 http://www.entrepreneur.com/article/200240 Learn how you can become a billionaire from the man who did it from scratch. An Awesome Book . . . For Entrepreneurs I fell in love today. With this book. It&#039;s really clever and teaches entrepreneurs an important lesson: keep on dreaming big, no matter what people may say to you. I think entrepreneurs should read children&#039;s books more often. And it&#039;s not because I&#039;m the daughter of a children&#039;s librarian. It&#039;s because there is great value in children&#039;s books for adults. Especi Fri, 13 Feb 2009 09:22:27 GMT http://www.entrepreneur.com/blog/218362 http://www.entrepreneur.com/blog/218362 <img style="margin: 0pt 20px 20px 0pt; float: left;" alt="awesome-book.jpg" src="/blog/images/awesome-book.jpg" /> I fell in love today. With this <a href="http://www.veryawesomeworld.com/awesomebook/inside.html" target="_blank">book</a>. It&#039;s really clever and teaches entrepreneurs an important lesson: keep on dreaming big, no matter what people may say to you. I think entrepreneurs should read children&#039;s books more often. And it&#039;s not because I&#039;m the daughter of a children&#039;s librarian. It&#039;s because there is great value in children&#039;s books for adults. Especi The Retail Industry Make sure your retail website contains this list of essentials, avoids easy-to-make mistakes and is visible in the right places. Thu, 15 Jan 2009 00:00:00 GMT http://www.entrepreneur.com/article/199528 http://www.entrepreneur.com/article/199528 Make sure your retail website contains this list of essentials, avoids easy-to-make mistakes and is visible in the right places. The Legal Industry Make sure your legal website contains this list of essentials, avoids easy-to-make mistakes and is visible in the right places. Thu, 15 Jan 2009 00:00:00 GMT http://www.entrepreneur.com/article/199530 http://www.entrepreneur.com/article/199530 Make sure your legal website contains this list of essentials, avoids easy-to-make mistakes and is visible in the right places. The Fitness Center Industry Make sure your fitness center website contains this list of essentials, avoids easy-to-make mistakes and is visible in the right places. Thu, 15 Jan 2009 00:00:00 GMT http://www.entrepreneur.com/article/199532 http://www.entrepreneur.com/article/199532 Make sure your fitness center website contains this list of essentials, avoids easy-to-make mistakes and is visible in the right places. The Financial Industry Make sure your financial website contains this list of essentials, avoids easy-to-make mistakes and is visible in the right places. Thu, 15 Jan 2009 00:00:00 GMT http://www.entrepreneur.com/article/199534 http://www.entrepreneur.com/article/199534 Make sure your financial website contains this list of essentials, avoids easy-to-make mistakes and is visible in the right places. The Professional Services Industry Make sure your professional services website contains this list of essentials, avoids easy-to-make mistakes and is visible in the right places. Thu, 15 Jan 2009 00:00:00 GMT http://www.entrepreneur.com/article/199536 http://www.entrepreneur.com/article/199536 Make sure your professional services website contains this list of essentials, avoids easy-to-make mistakes and is visible in the right places. The Restaurant Industry Make sure your restaurant website contains this list of essentials, avoids easy-to-make mistakes and is visible in the right places. Wed, 14 Jan 2009 00:00:00 GMT http://www.entrepreneur.com/article/199524 http://www.entrepreneur.com/article/199524 Make sure your restaurant website contains this list of essentials, avoids easy-to-make mistakes and is visible in the right places. Roni Deutch Tax Center A franchise made good by making sure everyone knows its name. Wed, 31 Dec 2008 00:00:00 GMT http://www.entrepreneur.com/article/199370 http://www.entrepreneur.com/article/199370 A franchise made good by making sure everyone knows its name. Start With the Top Dog: A Sales Primer Learn how to approach the bigwigs, forge lasting partnerships with them and make sales even in a tough economy from the authors of <i>Five Minutes With VITO (Making the most of your selling time with the Very Important Top Officer).</i> Thu, 11 Dec 2008 00:00:00 GMT http://www.entrepreneur.com/article/199144 http://www.entrepreneur.com/article/199144 Learn how to approach the bigwigs, forge lasting partnerships with them and make sales even in a tough economy from the authors of <i>Five Minutes With VITO (Making the most of your selling time with the Very Important Top Officer).</i> Survive the Small-to-Big Transition No man's land is territory many growing businesses encounter--too small to be big, too big to be small. What you do when you're there could determine whether your business will succeed or fail. Tue, 04 Nov 2008 00:00:00 GMT http://www.entrepreneur.com/article/198332 http://www.entrepreneur.com/article/198332 No man's land is territory many growing businesses encounter--too small to be big, too big to be small. What you do when you're there could determine whether your business will succeed or fail. Tightwad Bank: A Lesson in Branding One community bank is leveraging the levity of a name to send a message to consumers: This is an FDIC-insured bank with a sense of humor &lt;i&gt;and&lt;/i&gt; it's a safe place for your money. Tue, 07 Oct 2008 00:00:00 GMT http://www.entrepreneur.com/article/197492 http://www.entrepreneur.com/article/197492 One community bank is leveraging the levity of a name to send a message to consumers: This is an FDIC-insured bank with a sense of humor &lt;i&gt;and&lt;/i&gt; it's a safe place for your money. Recognition Is an End, Not a Means The CEO and president of HUYA Bioscience International lends an insider's view into her successful ascent to leadership. Wed, 24 Sep 2008 16:17:00 GMT http://www.entrepreneur.com/article/218061 http://www.entrepreneur.com/article/218061 The CEO and president of HUYA Bioscience International lends an insider's view into her successful ascent to leadership.