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Chem-Dry Carpet & Upholstery Cleaning

2014 Franchise 500
#61
At a Glance

Products & Services: Carpet, drapery and upholstery cleaning; tile and stone care

Number of Locations: 3,565

Total Investment: $39.99K - $139.5K

Founded: 1977

Began Franchising: 1978

About Chem-Dry Carpet & Upholstery Cleaning

Robert Harris worked as a carpet cleaner to pay for his law school tuition. He found the cleaning methods being used were not getting the job done and set about developing new solutions to get carpets cleaner. Harris started using his new solution to clean carpets for family and friends, and demand for his services quickly grew. In 1977, Harris founded Chem-Dry to bring his new cleaning methods to more customers.

Chem-Dry began franchising in 1978 and now has locations in the United States, Canada, Japan, Australia and the United Kingdom. In 2006, Chem-Dry was acquired by The Home Depot.

Franchise Units

Year U.S. Canadian International Company Owned
2014 2,096 56 1,413 0
2013 2,039 70 1,413 0
2012 2,150 70 1,413 0
2011 2,165 77 1,339 0
2010 2,198 83 1,588 0
Where Seeking Franchisees: Franchisor is seeking new franchise units worldwide.
Direct Capital

Startup Costs, Ongoing Fees and Financing

Total Investment: $39,999 - $139,500
Franchise Fee: $19,500
Ongoing Royalty Fee: $350/mo.
Term of Franchise Agreement: 5 years, renewable
Veteran Incentives: 10% off franchise fee
Financial Requirements
Net Worth: $30,000
Liquid Cash Available: $30,000
Operations
Franchise can be run from home. 60% of all franchisees own more than one unit. Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators).
Direct Capital
Financing Type In-House Third Party
Franchise Fee
Startup Costs
Equipment
Inventory
Accounts Receivable
Payroll

How This Franchise Supports Franchisees

Training: Available at headquarters: 5 days. Video training
Ongoing Support: Newsletter, Meetings, Toll-free phone line, Internet, Security/safety procedures, Field operations/evaluations
Marketing Support: Co-op advertising, Ad slicks, National media, Regional advertising,
Other marketing support: Video/radio commercials

Franchise Ranking History

Franchise 500®: #61 (2014), #48 (2013), #46 (2012), #56 (2011), #59 (2010),
Low-Cost: #8 (2014), #8 (2013), #9 (2012), #12 (2011), #15 (2010),
Top Home-Based: #10 (2014), #9 (2013), #12 (2012), #13 (2011), #15 (2010),
America's Top Global: #52 (2014), #71 (2013), #42 (2012), #49 (2011), #51 (2010),

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