EagleRider Motorcycle Rental

At a Glance

Products & Services: Motorcycle, scooter, ATV & watercraft rentals & tours

Number of Locations: 84

Total Investment: $48.8K - $179.5K

Founded: 1992

Began Franchising: 1997

About EagleRider Motorcycle Rental

Harley-Davidson enthusiasts Chris McIntyre and Jeff Brown started EagleRider Motorcycle Rental in Newport Beach, California, in 1992. Using the marketing expertise they had gained working for companies like AT&T, McIntyre and Brown built a business that outfits its mostly baby boomer clientele with motorcycles and biker gear for day trips or week-long excursions.

EagleRider centers are located in major cities across the United States, renting motorcycles, selling clothing and accessories, and offering guided tours.

Franchise Units

Year U.S. Canadian International Company Owned
2012 65 2 1 16
2011 55 1 1 15
2010 72 2 8 15
Where Seeking Franchisees: Franchisor is seeking new franchise units in the U.S.,Africa, Asia, Australia/New Zealand, Canada, Central America, Eastern Europe, Middle East, Mexico, South America, Western Europe.
Direct Capital

Startup Costs, Ongoing Fees and Financing

Total Investment: $48,783 - $179,496
Franchise Fee: $20,000 - $30,000
Ongoing Royalty Fee: 10%
Term of Franchise Agreement: 10 years, renewable
Veteran Incentives: 10% off franchise fee
Financial Requirements
Net Worth: $350,000
Liquid Cash Available: $150,000
Operations
25% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 5. Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators).
Direct Capital
Financing Type In-House Third Party
Franchise Fee
Startup Costs
Equipment
Inventory
Accounts Receivable
Payroll

How This Franchise Supports Franchisees

Training: Available at headquarters: 6 days. At franchisee's location: 2 days.
Ongoing Support: Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives
Marketing Support: Ad slicks, National media, Regional advertising,
Other marketing support: International advertising & promotions

Franchise Ranking History

Franchise 500®: #446 (2013), #202 (2011), #309 (2010),
Low-Cost: #42 (2011),
America's Top Global: #160 (2011),

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