HomeWell Senior Care

At a Glance

Products & Services: Home care

Number of Locations: 36

Total Investment: $60.5K - $116.5K

Founded: 2002

Began Franchising: 2003

About HomeWell Senior Care

Joshua Hoffman started out as an in-home caregiver himself. A client asking him when he was going to start his own business inspired him to open HomeWell Senior Care. The Seattle-based company began franchising in 2003. Though HomeWell franchises offer nonmedical companion care services, Hoffman based the business model on a licensed home health care agency model.

Franchise Units

Year U.S. Canadian International Company Owned
2014 33 3 0 0
2013 37 5 0 0
2012 37 5 0 0
2011 34 5 0 0
2010 28 5 0 1
Where Seeking Franchisees: Franchisor is seeking new franchise units worldwide.
Direct Capital

Startup Costs, Ongoing Fees and Financing

Total Investment: $60,450 - $116,500
Franchise Fee: $18,500 - $39,500
Ongoing Royalty Fee: 5%
Term of Franchise Agreement: 10 years, renewable
Veteran Incentives: 10% off franchise fee
Financial Requirements
Net Worth: $100,000
Liquid Cash Available: $50,000
Operations
6% of all franchisees own more than one unit. Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators).
Direct Capital
Financing Type In-House Third Party
Franchise Fee
Startup Costs
Equipment
Inventory
Accounts Receivable
Payroll

How This Franchise Supports Franchisees

Training: Available at headquarters: 5 days.
Ongoing Support: Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations
Marketing Support: Co-op advertising, Ad slicks, Regional advertising,

Franchise Ranking History

Franchise 500®: #310 (2013), #295 (2012), #482 (2011), #377 (2010),
Low-Cost: #58 (2012), #97 (2010),
Top Home-Based: #90 (2012),

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