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Kid to Kid

2014 Franchise 500
#287
At a Glance

Products & Services: New and used children's and maternity clothing and products

Number of Locations: 107

Total Investment: $263.98K - $373.5K

Founded: 1992

Began Franchising: 1994

About Kid to Kid

Shauna Sloan dragged her husband Brent into an upscale children's resale store in 1992. As an attorney and shopping center executive, Brent was surprised by the second-hand store's chic clientele. Convinced that no operator had fully maximized the potential of the resale concept, the Sloans set out to create a children's resale format, traveling cross-country to visit stores and talk with customers, managers and owners.

Later that same year, the Sloans opened their first store in Sandy, Utah. They opened a second store within the year, with the first franchise location opening in 1994.

Franchise Units

Year U.S. Canadian International Company Owned
2014 86 0 20 1
2013 84 0 16 1
2012 72 0 13 1
2011 72 0 12 1
2010 68 0 10 1
Where Seeking Franchisees: Franchisor is seeking new franchise units worldwide.
Direct Capital

Startup Costs, Ongoing Fees and Financing

Total Investment: $263,980 - $373,480
Franchise Fee: $25,000
Ongoing Royalty Fee: 5%
Term of Franchise Agreement: 10 years, renewable
Veteran Incentives: $5,000 off franchise fee
Financial Requirements
Net Worth: $70,000
Liquid Cash Available: $70,000
Operations
31% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 4. Absentee ownership of franchise is NOT allowed. (90% of current franchisees are owner/operators).
Direct Capital
Financing Type In-House Third Party
Franchise Fee
Startup Costs
Equipment
Inventory
Accounts Receivable
Payroll

How This Franchise Supports Franchisees

Training: Available at headquarters: 11 days. At franchisee's location: 3 days. At existing location : 5 days.
Ongoing Support: Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives, Lease Negotiation
Marketing Support: Co-op advertising, Ad slicks, Regional advertising,
Other marketing support: In-store marketing materials

Franchise Ranking History

Franchise 500®: #287 (2014), #450 (2013), #279 (2012), #289 (2011), #352 (2010),
America's Top Global: #117 (2014),

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