Kid to Kid

#279

At a Glance

Products & Services: New & used kids'/maternity clothing & products

Number of Locations: 85

Total Investment: $196.03K - 272.72K

Founded: 1992

Began Franchising: 1994

Private Owned

About Kid to Kid

Shauna Sloan dragged her husband Brent into an upscale children's resale store in 1992. As an attorney and shopping center executive, Brent was surprised by the second-hand store's chic clientele. Convinced that no operator had fully maximized the potential of the resale concept, the Sloans set out to create a children's resale format, traveling cross-country to visit stores and talk with customers, managers and owners.

Later that same year, the Sloans opened their first store in Sandy, Utah. They opened a second store within the year, with the first franchise location opening in 1994.

Franchise Units

Year	U.S.	Canadian	International	Company Owned
2011	72	0	12	1
2010	68	0	10	1
2009	67	0	10	1
2008	56	0	8	2

Where Seeking Franchisees: Franchisor is seeking new franchise units in the U.S.,Australia/New Zealand, Canada, Central America, Eastern Europe, Mexico, Western Europe.

Startup Costs, Ongoing Fees and Financing

Total Investment: $196,028 - $272,718
Franchise Fee: $25,000
Ongoing Royalty Fee: 5%
Term of Franchise Agreement: 10 years, renewable

Financial Requirements

Net Worth: $180,000
Liquid Cash Available: $63,000

Operations

31% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 4. Absentee ownership of franchise is NOT allowed. (90% of current franchisees are owner/operators).

Financing Type	In-House	Third Party
Franchise Fee
Startup Costs
Equipment
Inventory
Accounts Receivable
Payroll

How This Franchise Supports Franchisees

Training: Available at headquarters: 11 days. At franchisee's location: 3 days. At existing location : 5 days.

Ongoing Support: Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives,

Marketing Support: Co-op advertising, Ad slicks, Regional advertising,

Other marketing support: Customized marketing materials