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Merry Maids

2014 Franchise 500
#51
At a Glance

Products & Services: Residential cleaning

Number of Locations: 1,667

Total Investment: $60.2K - $77.8K

Founded: 1979

Began Franchising: 1980

About Merry Maids

Dallen W. Peterson founded Merry Maids in 1979 in Omaha, Nebraska. The company cleans more than 300,000 homes, apartments and condominiums each month in North America. It has franchises in Denmark, Hong Kong, Japan and the United Kingdom. In 1988 Merry Maids joined the ServiceMaster Quality Service Network, which includes franchise companies AmeriSpec, Terminix and Furniture Medic. Merry Maids is based in Memphis, Tennessee.

Franchise Units

Year U.S. Canadian International Company Owned
2014 723 69 640 235
2013 722 69 640 236
2012 726 70 647 220
2011 658 70 623 246
2010 714 71 607 236
Where Seeking Franchisees: Franchisor is seeking new franchise units worldwide.
Direct Capital

Startup Costs, Ongoing Fees and Financing

Total Investment: $60,150 - $77,750
Franchise Fee: $36,500 - $50,500
Ongoing Royalty Fee: 5-7%
Term of Franchise Agreement: 5 years, renewable
Veteran Incentives: 15% off franchise fee
Financial Requirements
Net Worth: $60,000 - $70,000
Liquid Cash Available: $60,000 - $70,000
Operations
60% of all franchisees own more than one unit. Absentee ownership of franchise is allowed. (98% of current franchisees are owner/operators).
Direct Capital
Financing Type In-House Third Party
Franchise Fee
Startup Costs
Equipment
Inventory
Accounts Receivable
Payroll

How This Franchise Supports Franchisees

Training: Available at headquarters: 8 days. At franchisee's location: As needed. Additional training in Memphis, Tennessee and regional locations
Ongoing Support: Newsletter, Meetings, Toll-free phone line, Internet, Security/safety procedures, Field operations/evaluations
Marketing Support: National media,
Other marketing support: Yellow Pages ads and placement support; internet ad composition site

Franchise Ranking History

Franchise 500®: #51 (2014), #38 (2013), #66 (2012), #43 (2011), #38 (2010),
Fastest-Growing: #31 (2013),
Low-Cost: #11 (2010),
America's Top Global: #34 (2013), #59 (2012), #39 (2011), #32 (2010),