PJ's Coffee of New Orleans
At a Glance
Products & Services: Specialty coffee, teas, salads, sandwiches & pastries
Number of Locations: 44
Total Investment: $272.5K - 583K
Founded: 1978
Began Franchising: 1989
Private Owned
About PJ's Coffee of New Orleans
When Phyllis Jordan first opened PJ's Coffee & Tea in New Orleans, the outlet functioned strictly as a retail store that sold coffee, tea and related equipment. When the concept didn't catch on, Jordan decided to change direction, abandoning the retail idea in favor of a café that would serve coffee, tea, soups, sandwiches, salads and pastries.Located near Tulane University, the new café appealed to nearby students. Since then, PJ's Coffee locations have sprung up on other college campuses nationwide, as well as in airports, stadiums and retail centers.
Franchise Units
| Year | U.S. | Canadian | International | Company Owned |
| 2008 | 44 | 0 | 0 | 0 |
Where Seeking Franchisees: Franchisor is seeking new franchise units worldwide.
Startup Costs, Ongoing Fees and Financing
Total Investment: $272,500 - $583,000
Franchise Fee: $25,000
Ongoing Royalty Fee: 5%
Term of Franchise Agreement: 10 years, renewable
Franchise Fee: $25,000
Ongoing Royalty Fee: 5%
Term of Franchise Agreement: 10 years, renewable
Financial Requirements
Net Worth: $300,000
Liquid Cash Available: $100,000
Operations
15% of all franchisees own more than one unit. Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators).How This Franchise Supports Franchisees
Training: Available at headquarters. Available at franchisee's location. 3 weeks total
Ongoing Support: Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives,
Marketing Support: Co-op advertising, Ad slicks, National media, Regional advertising,