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Sonic Drive In Restaurants

2012 Franchise 500
#80
At a Glance

Products & Services: Drive-in restaurant

Number of Locations: 3,525

Total Investment: $1.1M - 3.05M

Founded: 1954

Began Franchising: 1959

Public Owned SONC

About Sonic Drive In Restaurants

Sonic Drive In Restaurants began when Troy Smith purchased the Top Hat Drive-In, a root beer stand in Shawnee, Oklahoma. He expanded from there and teamed up with Charlie Pappe. They introduced the Sonic name and began franchising in 1959. At Sonic Drive In locations, patrons order hamburgers, fries, chicken, breakfast items, specialty drinks, desserts and more curbside in their cars from a speaker box.

Franchise Units

Year U.S. Canadian International Company Owned
2011 3,079 0 0 446
2010 3,103 0 0 458
2009 3,055 0 0 481
2008 2,768 0 0 679
Where Seeking Franchisees: Franchisor is seeking new franchise units throughout the U.S.

Startup Costs, Ongoing Fees and Financing

Total Investment: $1,102,300 - $3,046,700
Franchise Fee: $45,000
Ongoing Royalty Fee: 2-5%
Term of Franchise Agreement: 20 years, renewable
Financial Requirements
Net Worth: $1,000,000
Liquid Cash Available: $1,000,000
Operations
60% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 25. Absentee ownership of franchise is NOT allowed..
Financing Type In-House Third Party
Franchise Fee
Startup Costs
Equipment
Inventory
Accounts Receivable
Payroll

How This Franchise Supports Franchisees

Training: Available at headquarters: 1 week. At franchisee's location: 11 weeks. Additional training available : 1 day to 1 week.
Ongoing Support: Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives,
Marketing Support: Co-op advertising, Ad slicks, National media, Regional advertising,

Franchise Ranking History

Franchise 500®: #80 (2012), #22 (2010), #4 (2009), #6 (2008),
Fastest-Growing: #13 (2010), #29 (2009), #26 (2008),
America's Top Global: #4 (2009), #8 (2008),

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