📺 Stream EntrepreneurTV for Free 📺

McDonald's Preserves Ancient Roman Road Beneath Its New Restaurant The company has created its first-ever 'restaurant museum.'

By Rose Leadem

entrepreneur daily

Opinions expressed by Entrepreneur contributors are their own.

McDonald's Italia

Did you know there's a McDonald's in Guantanamo Bay Prison? How about inside a plane in New Zealand, or below the Museum of Communism in Prague? Suffice to say, there are McDonald's restaurants in some surprising and bizarre places.

Related: McDonald's Opens Near the Vatican

One of the company's newest locations sits among Roman ruins. While constructing a new restaurant in Marino, Italy, workers came across an undiscovered ancient road. The fast food chain decided to restore the historical road and make it a part of the new restaurant.

Image credit: McDonald's Italia

The new location, opened in February 2017, is McDonald's first-ever "restaurant museum." While customers wait in line, they stand on a glass floor that gives them a glimpse of the ancient ruins below.

After indulging in a McFlurry, patrons can make their way to the underground gallery -- which is also open to non-customers -- to check out the 147-foot road, which was built between the 1st and 2nd centuries BCE, along with three ancient skeletons found on site.

Related: 20 McDonald's Facts That May Surprise You

The restoration cost McDonald's Italia the equivalent of more than $300,000 and was completed in partnership with the country's cultural ministry and expert archaeologists.

"The project is a good example of how the public and private sectors can collaborate effectively on reclaiming cultural heritage," Mario Federico, the head of McDonald's Italia, told the Telegraph.

Rose Leadem is a freelance writer for Entrepreneur.com. 

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Thought Leaders

It's the End of the Entrepreneurial Era As We Know It

With the rise of advanced technologies and AI, are we losing all sense of the independent business person and entrepreneur?

Business News

These 4 Words Make It Obvious You Used AI to Write a Paper, According to New Research

Scientists are increasingly using ChatGPT and other AI bots to write studies.

Science & Technology

Exploring How Virtual Reality is Changing Startups

Virtual reality's immersive environment is where startup marketing is headed, and early adopters will be the ones who profit.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Side Hustle

He Started a Luxury Side Hustle at Age 13 — Now the Business Earns More Than $10 Million a Year: 'People Want to Help You When You're Young'

Michael Morgan, now the owner of Iconic Watch Company, always had a passion for "old things" — and he turned it into a lucrative venture.

Business News

'They're Scared': PNC Arena Bans New York Residents From Purchasing Tickets Ahead of Rangers, Hurricanes NHL Playoff Matchup

The two teams will face off in Game 1 of the second round of the Eastern Conference fight for the Stanley Cup.