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Business News

5 Content-Management Tools Marketers Can Use (No Technical Skills Required)

Whether you're a new company with limited resources or your development team's time is spread thin, calling on third-party apps or services can be a great way to cut costs and work more efficiently to reach your marketing goals.

Business News

Lessons in Leveraging Vine From 5 Successful Brands

With only six seconds to produce a compelling and engaging video, some companies struggle to figure out the best way to use this micro-content platform.Take a page from these five companies and you will be on your way to being a Vine master.

Business News

5 Creative Ways Brands Can Leverage the Power of Pinterest

With businesses having a lot to gain from the visual social network, competition is fierce. Here are a few unique tricks to stand out on Pinterest -- and hopefully gain customers.

Business News

Creating Shareable Visuals is Easy With These 7 Online Design Tools

We all know that when it comes to consuming content, text alone no longer makes the cut. Here are seven tools to jazz up your message.

Business News

Overcome Short Attention Spans with 'Micro-Content'

With consumers' attention span shrinking by the second, companies need to think quickly. One solution is micro-content.

Business News

5 Rules of Native Advertising Every Content Strategist Should Know

In an ever more competitive advertising world, marketers are increasingly turning to native content to capture the eye of consumers.