Sales

Sales Articles and Videos

9 Sales Lessons For Entrepreneurs From a Baseball Pro
Grow Your Business

9 Sales Lessons For Entrepreneurs From a Baseball Pro

Former Red Sox player shares what his baseball career can teach entrepreneurs about sales.
4 Customer Personalities Your Sales Team Wants to Reach
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4 Customer Personalities Your Sales Team Wants to Reach

Learn how to customize marketing strategies to approach each type of potential buyer.
Referrals Worth Seeking Out Possess These 3 Attributes
Grow Your Business

Referrals Worth Seeking Out Possess These 3 Attributes

Worth of mouth is powerful, but only if your contact can actually deliver a strong connection.
3 Ways to Make an Offer Your Prospects Can't Refuse
Marketing

3 Ways to Make an Offer Your Prospects Can't Refuse

By playing up certain things in your direct mail, you will increase the chances of customers making a purchase.
Analyst: Amazon's Fire Phone Simply 'Not Compelling Enough'
Technology

Analyst: Amazon's Fire Phone Simply 'Not Compelling Enough'

Making less of an impact than Amazon hoped, the company dropped the price of the Fire Phone from $199 to 99 cents.
The 2 Psychological Factors Motivating Customers to Buy
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The 2 Psychological Factors Motivating Customers to Buy

It's helpful to understand the logic behind buyers -- especially when it comes to what's stopping them from a purchase.
Turn Prospects Into Customers With These 8 Tips
Grow Your Business

Turn Prospects Into Customers With These 8 Tips

Your website won't always hook potential clients. Sometimes, you'll need to jump in to assist and get them to bite.
25 Books on Persuasion, Influence and Understanding Human Behavior
The 'Treps

25 Books on Persuasion, Influence and Understanding Human Behavior

As a professional, executive or entrepreneur, the more you know about how people tick, the better.
Want to Write Better Sales Proposals? Follow These 5 Steps.
Grow Your Business

Want to Write Better Sales Proposals? Follow These 5 Steps.

While some salespeople might view proposals as unnecessary -- or even as a waste of time --they're actually one of the most powerful instruments in a salesperson's arsenal of deal-closing tools.
You Can Manage Certain Sales Metrics, Just Not Revenue (Infographic)
Grow Your Business

You Can Manage Certain Sales Metrics, Just Not Revenue (Infographic)

Leaders can have a significant impact on the success or failure of their sales force by focusing on achieving specific numbers.
5 Things CEOs Don't Ask About Marketing, But Should
Marketing

5 Things CEOs Don't Ask About Marketing, But Should

A solid partnership between management and the department can lead to better results and increased profits.
The 8 Fundamentals for a Successful Inbound-Marketing Strategy
Marketing

The 8 Fundamentals for a Successful Inbound-Marketing Strategy

Nobody can know everything, but as an entrepreneur, you need to know the basics.
Not Closing Sales? Look to These 5 Mistakes.
Grow Your Business

Not Closing Sales? Look to These 5 Mistakes.

You should be reflecting on what has gone right and what has gone wrong in the past, but these errors may be contributing.
Why I Violated My Promise to Never Have a Business Partner
Grow Your Business

Why I Violated My Promise to Never Have a Business Partner

Teaming up with another player can combine complementary skills and realize synergies at a startup.
Don't Wage a Price War. Win Sales by Eliminating Your Competition.
Grow Your Business

Don't Wage a Price War. Win Sales by Eliminating Your Competition.

Eating into your profits is an endless game that usually ends with you losing. Create value by framing your business as the superior option.
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