📺 Stream EntrepreneurTV for Free 📺

How Women Are Catching the Action in Rio (Infographic) With the Olympics almost underway, this is how women will watch the games this year.

By Grace Reader

entrepreneur daily

Opinions expressed by Entrepreneur contributors are their own.

Paolo Cipriani | Getty Images

A survey of 3,992 women found that more than half of female viewers in the United States plan on tuning into the Rio Olympic games, but how will they watch the action?

Three quarters of the surveyed women said they plan to watch their favorite events on live television. They are most looking forward to watching gymnastics, swimming, diving, volleyball and basketball.

Women are feeling optimistic about this year's competitors, with 60 percent believing that Team USA will win as many gold medals as they did in 2012.

See more interesting findings about how women are keeping an eye on Team USA in this infographic, brought to you by Influenster, a product discovery and reviews platform.

Related: 12 Inspirational Moments From the Olympics

Grace Reader

Contributor

Grace Reader is a former editorial intern at Entrepreneur.com and a current freelance contributor. She is a third year journalism and media communication major at Colorado State University. Grace is the PR and marketing manager at Colorado State University's Off-Campus Life, and a sports anchor at CTV Channel 11. 

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Science & Technology

Exploring How Virtual Reality is Changing Startups

Virtual reality's immersive environment is where startup marketing is headed, and early adopters will be the ones who profit.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Business News

'They're Scared': PNC Arena Bans New York Residents From Purchasing Tickets Ahead of Rangers, Hurricanes NHL Playoff Matchup

The two teams will face off in Game 1 of the second round of the Eastern Conference fight for the Stanley Cup.

Starting a Business

Clinton Sparks Podcast: Founder of Chuck E. Cheese, Atari Discusses Innovation and His Advice to Young People

This podcast is a fun, entertaining and informative show that will teach you how to succeed and achieve your goals with practical advice and actionable steps given through compelling stories and conversations with Clinton and his guests.

Growing a Business

'Marketing Happy Hour' Podcast Hosts Share the Best Way to Connect With Consumers: 'Think of Social Media Like a First Date'

Brand marketing experts and hosts of the Marketing Happy Hour podcast share tips on how to launch, grow, and make the most out of your small business's online presence.