📺 Stream EntrepreneurTV for Free 📺

Watch What You Say Around Your TV, Samsung Warns To be fair, the company -- and George Orwell -- did warn us.

By Carly Okyle

entrepreneur daily

Opinions expressed by Entrepreneur contributors are their own.

Lest you think Bill Gates, Elon Musk, Stephen Hawking and others who worry that artificial intelligence could become, well, too intelligent are crazy and paranoid, allow us to offer Exhibit A in their defense.

Deep within the privacy policy for Samsung's SmartTV -- an Internet-connected device that users can control with voice commands -- is the following sentence: "Please be aware that if your spoken words include personal or other sensitive information, that information will be among the data captured and transmitted to a third party."

As the Daily Beast first reported, "it seems Samsung is collecting voice commands mostly to improve the TV's performance." Even with innocuous intentions, it seems disturbing -- and very 1984 -- that your television can listen to you when you're not directly talking to it. It listens if you're in the room when on the phone with your bank straightening out a bill, for example. And not only does it listen, but it reports what it hears to "a third party." As Corynne McSherry, the intellectual property director at the Electronic Frontier Foundation, told the Daily Beast, "If I were the customer, I might like to know who that third party was, and I'd definitely like to know whether my words were being transmitted in a secure form."

Related: Smart Devices Are the Cause of Distracted Driving -- But They're Also the Solution

Samsung released a statement following the article that said, in part, "Samsung takes consumer privacy very seriously. In all of our Smart TVs we employ industry-standard security safeguards and practices, including data encryption, to secure consumers' personal information and prevent unauthorized collection or use."

If the Ministry of Truth says so, it must be true. Just remember, "WAR IS PEACE. FREEDOM IS SLAVERY. IGNORANCE IS STRENGTH."

Related: Next Plan for Google Glass? Start Over.

Carly Okyle

Assistant Editor, Contributed Content

Carly Okyle is an assistant editor for contributed content at Entrepreneur.com.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Data & Recovery

Get 500GB of Lifetime Cloud Storage for a One-Time $120 Payment

Boost your bottom line by getting an enormous amount of cloud storage for life without recurring fees.

Money & Finance

12 Books That Self-Made Millionaires Swear By

The bookshelves of millionaires can inspire you to build your wealth. Here are 12 must-reads they recommend.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Green Entrepreneur®

A Deer Invasion in Hawaii Has Turned Into an Environmental Crisis—And a Sustainable Business Opportunity

How Maui Nui Venison built a for-profit harvesting business that protects the land and helps the local community.

Devices

Stay Focused and Accessible with These $40 Conduction Headphones

These headphones sit on top of your ears, so you can take calls while staying tuned into your surroundings.

Devices

Keep the Office Cool This Summer with $10 Off a Klima Thermostat

The Klima Smart Thermostat can turn your existing mini split, heat pump, or AC into a smart unit.