Audience

News and Articles About Audience

Shark Tank's Daymond John: 3 Ways to Build a Loyal Social Media Following
Social Media

Shark Tank's Daymond John: 3 Ways to Build a Loyal Social Media Following

The fashion entrepreneur has learned a lot about how brands can build their social media presence.
Laura Entis
Why Entrepreneurs Must Research Market Size
Market Research

Why Entrepreneurs Must Research Market Size

Reasonably and thoughtfully estimating an idea's potential market size is a key step to successfully bringing an idea to market.
Louis Foreman
What a Comedian Can Teach You About Running a Business
Leadership

What a Comedian Can Teach You About Running a Business

There is enormous crossover between the skillset required for success in comedy and the one that defines a strong business leader.
Bill Connolly
Here Are the Best Months, Days and Times to Publish YouTube Videos
Content Strategy

Here Are the Best Months, Days and Times to Publish YouTube Videos

Whenever possible, aim for Thursday or Friday between 12 p.m. and 3 p.m.
Geoff Weiss
Do It Yourself Media Relations: The 2 Things You Must Get Right
Press coverage

Do It Yourself Media Relations: The 2 Things You Must Get Right

Gain clarity about your message and the audience before you launch your own PR campaign.
Derek Newton
3 Influencer Marketing Secrets to Steal in 2015
Content marketing

3 Influencer Marketing Secrets to Steal in 2015

Traditional and digital media are no longer enough to ensure that consumers know about your company's brand.
Jack Holt
Blogging Is an Art But Attracting the Right Audience Is a Science
Blogging

Blogging Is an Art But Attracting the Right Audience Is a Science

You need knowledge and inspiration to write but finding readers in the vast online world is a step-by-step process.
Pratik Dholakiya
How the Three-Layer Facebook Advertising Funnel Can Get You New Customers
Facebook advertising

How the Three-Layer Facebook Advertising Funnel Can Get You New Customers

Make Facebook work for you with this three-layer approach. Bonus: budget suggestion included.
Perry Marshall, Keith Krance, and Thomas Meloche
Like HBO, CBS Cuts the Cord and Launches a Digital Subscription Service
Streaming

Like HBO, CBS Cuts the Cord and Launches a Digital Subscription Service

The move comes a day after HBO's announcement of an Internet-only subscription service.
Nina Zipkin
'Give People What They Need': Why Russell Simmons Is Going All Digital
Russell Simmons

'Give People What They Need': Why Russell Simmons Is Going All Digital

This mogul launched hip-hop's biggest entertainers of the past thirty years and has a new plan to discover the next generation of MCs and lyricists.
Tanya Benedicto Klich
Entrepreneurs Should Expect to Scrape by on Crumbs Before the Feast
Entrepreneur Mindset

Entrepreneurs Should Expect to Scrape by on Crumbs Before the Feast

You will never do big things until you do small things in a big way.
John Brubaker
Why Ello Suddenly Went Viral
Social Media

Why Ello Suddenly Went Viral

The fledgling social network was one of the most talked-about items last week. Here's why.
Nina Zipkin
Find the Most Profitable Keywords for Your Google AdWords Campaign
Google AdWords

Find the Most Profitable Keywords for Your Google AdWords Campaign

By studying the keywords that browsers, shoppers and buyers type into the search bar, you can find the keywords that work best for your target audience.
Perry Marshall, Mike Rhodes, and Bryan Todd
If You Publish Content and Don't Promote It, Will Anyone See It? (Infographic)
Content marketing

If You Publish Content and Don't Promote It, Will Anyone See It? (Infographic)

Having a social-media distribution plan is crucial. And timing, images and layout can also be important to online publishing success.
Renée Warren