News and Articles About Building Buzz
Neil Patel has been able to build multiple million-dollar businesses by utilizing his personal brand.
Google is huge but it is not the entire online marketplace, unless you let it be.
Sleep tight. The furniture is already assembled and you get to keep the sheets.
Do it right, and a trade show can lead to more funding, new customers and lots of buzz.
Launching a Business
While many people may jump on the stealth-mode bandwagon, often they are doing so for the wrong reason. Here are the two times when founders should consider stealth mode.
Not every startup is ready for media attention. Here are three ways to determine whether your company is ready to be written up in the press.
She Ping, a 34-year-old merchant from Chongqing, China, employed a practice known as ‘bee-bearding' in order to generate buzz for his honey business.
These strategies will help you craft a direct mail piece that will connect with your customer.
Starting a Business
If you're new to direct mail, these 5 tips can help you create a sales piece that attracts a buying audience.
In this podcast, entrepreneur Lewis Howes explains how you can build your audience, establish credibility and start selling now.
In the publicity game, you'll want to cover all of your bases -- even the ones right under your nose.
You may think your product or service is always newsworthy, but that's not typically the case. Here are a few press pitches that can quickly crash and burn -- and how to avoid them.
"We're the Facebook of ___." Why some startups want to draw comparisons with larger counterparts, while others don't.