Cereal

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Taco Bell's New Strategy in the Breakfast Wars: Protein Power

Taco Bell's New Strategy in the Breakfast Wars: Protein Power

Taco Bell is launching a new low-calorie, high protein menu, and is testing Greek yogurt and other high-protein options as breakfast offerings.
Breaking Into a Tough Market? Lessons From 'Cereal' Entrepreneurs

Breaking Into a Tough Market? Lessons From 'Cereal' Entrepreneurs

There's opportunity in every industry, including the established ones, like breakfast cereal. To find success, you just need to think strategically.

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