Click Through Rates
News and Articles About Click Through Rates
With the holiday season right around the corner, now is a great time to get your A-game email marketing ready.
Pay-per-click marketing is fraught with confusion, mistakes and a lot of wasted cash. But when you get it right, PPC can be indispensable. Here's some insight and some tips.
Retention Science uses predictive algorithms to create automated marketing campaigns for companies based on customers' buying patterns.
To avoid getting burned by bots, marketers should pay for ads based on viewable impressions.
They may find subtle changes to an ad's location, size or color can win them a better click-through rate
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