Data Analysis

News and Articles About Data Analysis

10 Innovative Ways to Analyze Google Analytics Data to Increase Sales

You'll find many ways to give people a second chance to buy by thinking like a shopper while analyzing how they browse your site.

An Entrepreneur Takes Aim at the Ubiquitous Bloomberg Terminal

Bloomberg's former global head of commodities has come up with an alternative to the widely-used trading platform.

Don't Drive Your Business Without Data

When you have good information about your customers, innovation can result.

How to Effectively and Accurately Use Data to Inform Your Social-Media Decisions (Infographic)

Stats don’t lie. They just might not be telling the story you expect.

Why You Should Measure Backward, Not Forward

We set goals. We plan milestones for our progress. Basically, we try to predict the future. But there can be more value in evaluating the past. Here's why.

7 Tips for Startups to Engineer Traction and See Big Growth

You’re only as good as the number of people using and, more importantly, paying for what you built.

For the Clearest Market Insight, Analyze Both Leading and Lagging Indicators

It's hard to know why a marketing campaign is working or not until we look at what has been going on and what's in the pipeline.

How Big Data Will Change Everything About Managing Employees

The analytical tools that have revolutionized marketing are set to do the same for leading your team.

4 Sturdy Pillars of Data for Growing Your Small Retail Business

Data you routinely collect, when properly analyzed, will guide you to better sales and happier customers.

To Achieve Big Data's Potential, Get it Into the Boardroom

It's time to stop thinking of big data as a fascinating new technology and start incorporating its capabilities in your business plan.

How Event Management and Analytics Gave This E-Vite Company a Boost

Splash is the first platform that allows users to manage the entire life-cycle of an event.

In an Effort to Up Its Mobile Ad Game, Yahoo Acquires Flurry

The mobile ad and analytics company is one of Yahoo's most expensive acquisition to date under CEO Marissa Mayer.

Whether Inside or Out, the 4 New Realities of Closing Sales

Advice on developing a culture and strategy that breeds revenue from the chief revenue officer of Hubspot, which pulled in $77 million last year.

How Much Can Your Startup Really Grow? Do Your Homework.

You must analyze the market and the opportunity to see if you should move forward, or pivot.

8 Tips for Successful Lead Prospecting With Twitter Advanced Search

Advanced Search is a powerful tool for data analysis available to every entrepreneur with a Twitter account. Think of it as a Big Data for everybody.

4 Tips for Getting More Company Mentions on Social Media

A deep analysis of how, when and where people mention brands and companies reveals openings for getting noticed.

Big Data is Your Sixth Sense for Prospecting Sales

Every day companies are announcing mergers, hiring, expansions. Big data analysis can signal precisely when a potential client you've never met would welcome your call.

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