Digital Marketing

News and Articles About Digital Marketing

Should You Outsource Content Creation or Hire a Content Marketing Team?
Content marketing

Should You Outsource Content Creation or Hire a Content Marketing Team?

With more companies embracing content marketing, businesses need to decide how to approach this function.
Derek Miller
The Missing Element in Your Digital Marketing Might Be a Fresh Coat of Paint
Marketing

The Missing Element in Your Digital Marketing Might Be a Fresh Coat of Paint

Make certain your business is always pretty as a picture and you won't worry what potential customers see when they look online to decide if they'll visit.
Duane Forrester
Taco Bell Reveals Crappy-Looking Dollar Menu Over Snapchat
Taco Bell

Taco Bell Reveals Crappy-Looking Dollar Menu Over Snapchat

On Monday, Taco Bell launched its first ever dollar menu, with advertising that looked as cheap as the tacos.
Kate Taylor
The 7 Deadly Digital Sins
Online Marketing

The 7 Deadly Digital Sins

Knowing, and avoiding, the errors that undermine online marketing is a responsibility leaders shouldn't delegate.
Simon Lande
Do You Still Need a Marketing Plan? Yes, But Constant Updating Is Key.
Marketing Strategies

Do You Still Need a Marketing Plan? Yes, But Constant Updating Is Key.

Adjust the time frame to be more agile to respond to change on the ground (or on the web).
Sean Ellis