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News and Articles About Direct Mail
Your Direct Mail May Go Directly in the Trash If You Make These 4 Mistakes
These pitfalls will cost you money and not earn you sales, and worse, may make you look bad to potential customers.
3 Ways to Make an Offer Your Prospects Can't Refuse
By playing up certain things in your direct mail, you will increase the chances of customers making a purchase.
The 7 Key Parts of an Effective Direct Mail Sales Piece
When writing your direct mail sales piece, be sure to include and pay particular attention to these seven parts of your letter.
The 4 Elements of a Stellar Sales Piece
The most effective direct mail sales pieces follow a formula in format and length. Discover the secret to direct mail success.
5 Elements of an Irresistible Call to Action
Too many direct-mail campaigns fizzle out because they fail to inspire readers to actually do something. Here's some advice.
The New Rules of Lead Generation Resemble the Old Rules, Somewhat
Along with availing yourself of the power of the web using search engines and social media, tap email, direct mail and trade shows -- not to mention cold calling. Peruse these seven strategies.
Two Essential Direct Mail Reports That Will Save You Thousands
Using these two reports will help you get the most deductions from your list broker.
4 Ways to Increase Your Direct Mail Sales
After you've completed a few successful direct mail campaigns, use these four methods to build your sales.
How to Find the Right Mailing List
A direct mail expert explains exactly what types of mailing lists are out there and how to choose the best ones.
Starting a Business
6 Tips for Creating an Effective Internet Direct Mail Campaign
Getting direct mail prospects to visit your site isn't hard if you follow this direct mail expert's advice.
6 Attention-Grabbing Direct Mail Designs
When planning your direct mail campaign, choosing the right design is crucial. These tips can help you select the one that works best for you.
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