Entrepreneur Bookstore

Using Twitter for Sales and Marketing
Marketing

Using Twitter for Sales and Marketing

Business owners are using Twitter to market their businesses and increase sales. Here are 10 ways you can do the same.
Ted Prodromou
How to Create a Successful Twitter Contest
Marketing

How to Create a Successful Twitter Contest

Increase the number of targeted followers you have and help spread the word about your products and services for free by holding a Twitter contest.
Ted Prodromou
Building Your Brand on Twitter
Social Media

Building Your Brand on Twitter

Twitter's reach is extensive, and word can travel fast. Here are six smart tips for spreading the good word about your business on Twitter.
Ted Prodromou
Promoting Your Site's Best Content Through Link Building
Marketing

Promoting Your Site's Best Content Through Link Building

How you can identify the content and assets on your site that others will want to share.
Using Twitter's Promoted Services
Marketing

Using Twitter's Promoted Services

Learn how to put Twitter's paid services to work to help you advertise your business and generate revenue.
Ted Prodromou
The ABCs of Twitter, Part I
Marketing

The ABCs of Twitter, Part I

This quick-hitting insider's guide to the most common Twitter terms can help you jump in and start Tweeting. First of a two-part series.
Ted Prodromou
How to Attract Top Candidates Without Posting to Job Boards
Growth Strategies

How to Attract Top Candidates Without Posting to Job Boards

Everyone else is flocking online to find new employees. Here are five ways you can uncover superstar job candidates without visiting a single site.
Chris McIntyre
Finding Your Marketing Competitive Advantage
Marketing

Finding Your Marketing Competitive Advantage

To craft a marketing strategy that brings in the business, you've got to home in on the problems your prospects face and then figure out how your products or services can be the solution.
How to Design a Marketing Strategy
Marketing Strategies

How to Design a Marketing Strategy

The business world may be complex, but your marketing strategy doesn't have to be. Use the answers to these seven questions to create an effective action plan.
How to Hire Superstar Employees
Growth Strategies

How to Hire Superstar Employees

Making sure you hire the best employees -- and the right employees -- for your business isn't a matter of luck. Here are six steps you should take to guarantee you'll land superstar talent.
Chris McIntyre
The Key to Successful Marketing: Your Unique Selling Proposition
Marketing

The Key to Successful Marketing: Your Unique Selling Proposition

How to create a simple, compelling value statement that your customers can't resist.
4 Marketing Hazards to Avoid
Marketing

4 Marketing Hazards to Avoid

Don't let a small mistake give you big problems. Here are four missteps that can quickly sabotage your well-crafted boomer and senior marketing campaign.
How to Start Off New Employees on the Right Foot
Growth Strategies

How to Start Off New Employees on the Right Foot

Don't just hire a great job candidate and ignore them. Instead, find out why getting them to offer three very specific updates after their first 30 days can help them thrive.
Chris McIntyre
Nightmare on Main Street: Workers That Can Sap Your Soul
Growth Strategies

Nightmare on Main Street: Workers That Can Sap Your Soul

A horror-story employee can turn a high-performing team into zombies. Here's how to recognize this familiar plot line.
Chris McIntyre
Entrepreneur Bookstore

Entrepreneur Bookstore is the online store for leading small- to midsized-business publisher Entrepreneur Press.

Entrepreneur Press specializes in quality paperbacks and ebooks that focus on the entrepreneur in us all. Addressing the diverse challenges at all stages of business, each Entrepreneur Press book aims to provide actionable solutions to help entrepreneurs excel in all ventures they take on. Whether starting and operating a business, leading people or companies, building a brand, engaging customers, or investing for the future, the books and ebooks published by Entrepreneur Press help individuals achieve success both in business and in life.

The book authors and experts published by Entrepreneur Press are well-respected resources within their trade whose work, including how-to book excerpts, articles and tips, can often be read in notable print and online publications including Entrepreneur.com. Many are successful entrepreneurs themselves drawing upon their successes and failures to provide practical, in-the-trenches strategies for all knowledge levels. To learn more about the authors of Entrepreneur Press and shop their latest titles, visit entrepreneurbookstore.com.

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