Entrepreneur Press Books

News and Articles About Entrepreneur Press Books

What Makes You Better? Business Plans and Highlighting Strengths.
Business Plans

What Makes You Better? Business Plans and Highlighting Strengths.

As you examine your industry and competitors, identify your competitive edge.
Tanya Benedicto Klich
How to Highlight Your Product's Most Compelling Characteristics
Business Plans

How to Highlight Your Product's Most Compelling Characteristics

Product descriptions can be as dry as toast – but they shouldn't be.
Tanya Benedicto Klich
Struggling to Define Your Business Goals? Ask Yourself These Questions.
Business Plans

Struggling to Define Your Business Goals? Ask Yourself These Questions.

Comfort food may have launched McDonald's, but strategic planning turned it into a multinational corporation.
Tanya Benedicto Klich
Cut the Fluff to Master Google AdWords
Google AdWords

Cut the Fluff to Master Google AdWords

Be direct to gain more clicks and customers through this advertising tool.
Tanya Benedicto Klich
Create Curiosity-Driven Facebook Posts to Gain New Customers
Entrepreneur Press Books

Create Curiosity-Driven Facebook Posts to Gain New Customers

Hook people through the social network with these bite-sized steps.
Tanya Benedicto Klich
Write a Winning Advertising Campaign on Google AdWords
Google AdWords

Write a Winning Advertising Campaign on Google AdWords

One expert explains why entrepreneurs should capitalize on this 'amazing ad machine.'
Tanya Benedicto Klich
What's Missing From Your Facebook Ad Strategy
Facebook advertising

What's Missing From Your Facebook Ad Strategy

Mimic real-world social etiquette in Facebook ad campaigns, says the author of 'Ultimate Guide to Facebook Advertising.'
Tanya Benedicto Klich
Want to Advertise on Facebook? Ask Yourself the 'Coffee-Shop Question' First.
Facebook advertising

Want to Advertise on Facebook? Ask Yourself the 'Coffee-Shop Question' First.

Plus take a helpful quiz to determine if your business might benefit from ads on the social network.
Tanya Benedicto Klich
4 Books to Map Your Path to Greater Success
Business Books

4 Books to Map Your Path to Greater Success

If you like to read for escape, read these books to escape to the next level.
Warren Cassell, Jr.
How to Become a YouTube Partner
Marketing

How to Become a YouTube Partner

It costs nothing and is strictly optional, so if you're willing to put in the work to promote your videos, you could create a new income stream for your business.
Jason R. Rich
How to Advertise Your YouTube Videos
Marketing

How to Advertise Your YouTube Videos

If you're serious about getting your videos seen, it might be time to investigate pay-per-click advertising. It'll cost you, but you'll see results.
Jason R. Rich
How to Start a YouTube Channel
How To

How to Start a YouTube Channel

If you're going to be posting multiple company videos on YouTube, setting up your own YouTube channel is a smart (and free!) option.
Jason R. Rich
Marketing

Expand Your YouTube Following Through Twitter and Facebook

Growing your YouTube audience isn't as hard as you think -- here's how you can generate video views and increase viewer loyalty with help from other social media channels.
Jason R. Rich
Marketing

How to Develop an Ongoing Rapport With Your YouTube Viewers and Fans

Follow these tips to keep your audience coming back for more.
Jason R. Rich