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Selling has very little to do with what you sell and everything to do with how you sell yourself.
Far Out Tech
Novartis, Google to Develop Contact Lenses to Monitor Blood Sugar
Finger-prick glucose tests could soon be a pain of the past. The two mega companies have joined forces to make biosensor-packed smart lenses a reality for diabetes patients.
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The 3 Deadly Sins of Networking
Avoid these three lethal blunders when meeting and interacting with potential new clients.
Would Your Product Sell Better If Your Packaging Looked Customers In the Eye?
A new study suggests that making eye contact with the characters or people on a cereal box increases trust and connection with the brand.
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