Fitness Businesses

News and Articles About Fitness Businesses

How This Company Made Its Customer Support 'More Human'
The Fix

How This Company Made Its Customer Support 'More Human'

Fitocracy needed customer support for its 1.5 million users, so it took to the cloud, and business took off.
Jonathan Blum
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Career Change: How I Ended Up Opening a Personal-Training Franchise
Exercise

Career Change: How I Ended Up Opening a Personal-Training Franchise

A chance meeting at a buffet table in Mexico led to a career change for Sam Langer.
8 Ways to Run Your Business Like a Fitness Boot Camp
Fitness Businesses

8 Ways to Run Your Business Like a Fitness Boot Camp

An inside look at performance apparel brand Athletic Recon.
Bryan Elliott
How One Fitness Entrepreneur Raised $14 Million
Funding

How One Fitness Entrepreneur Raised $14 Million

ClassPass co-founder Payal Kadakia isn't peddling out some new workout method. Instead, her company makes money by riding fitness trend waves.
Sheila Marikar
A $300 Tech-Powered Yoga Mat
Fitness Businesses

A $300 Tech-Powered Yoga Mat

Developed by three entrepreneurs, SmartMat wants to teach you a proper warrior pose.
John Kell
3 Things Entrepreneurs Must Do to Keep Their Business Model Relevant
Innovation

3 Things Entrepreneurs Must Do to Keep Their Business Model Relevant

Be innovative and evolve your startup to achieve superior growth. Find the payoff from being attuned to cultural and demographic trends.
Jesse Torres
How Planet Fitness Aims to Become the McDonald's of Gym Franchises
Fitness Businesses

How Planet Fitness Aims to Become the McDonald's of Gym Franchises

Affordable, streamlined and closing in on 1,000 locations – can Chris Rondeau turn Planet Fitness into a mega-chain of McGyms?
Kate Taylor
Would You Get a Tattoo of Your Favorite Franchise's Logo?
Customer Loyalty

Would You Get a Tattoo of Your Favorite Franchise's Logo?

Anytime Fitness, Entrepreneur Magazine's Franchise of 2014, is a global, full-service gym with an army of dedicated fans.
Nina Zipkin
Be An Authority and Drive Sales With No BS Social-Media Marketing
Online Marketing

Be An Authority and Drive Sales With No BS Social-Media Marketing

The founder of two fast-growing supplement companies speaks about how his no-BS YouTube videos created a passionate following of customers.
Jonathan Long
Charging the Right Fees For Your Personal Training Services
Startup Kit

Charging the Right Fees For Your Personal Training Services

One of the best ways to keep your company in the black is to charge appropriate fees for your services. Find out how to set the best rates for your personal training business.
The Liability Involved in Running a Personal Training Business
Startup Kit

The Liability Involved in Running a Personal Training Business

What's the extent of your liability if a client is injured while under your supervision? Here's how to protect yourself from liability when running a personal training business.
9 Expert Secrets for Making Your Personal Training Business a Success
Startup Kit

9 Expert Secrets for Making Your Personal Training Business a Success

Get the skinny from existing business owners on the things you need to do to make your personal training business a success.
Franchise Player: From Cyclist to House-Flipper to Franchisee
Franchise Players

Franchise Player: From Cyclist to House-Flipper to Franchisee

This franchisee worked as a professional cyclist, a cooking show host, a house-flipper and more before finding franchising.
Kate Taylor
Why Word-of-Mouth Advertising Will Make Your Fitness Business Strong
Startup Kit

Why Word-of-Mouth Advertising Will Make Your Fitness Business Strong

Customer referrals and referrals from healthcare professionals are a gold mine for personal trainers seeking new clients. Find out how to get these two groups to refer their friends, family and patients.