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Video: No Money for Ads? How to Win CustomersPlay Video

No Money for Ads? How to Win Customers (Video)

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Allison O'Neill, owner of children's retail shop Bundle in New York, partners with about a dozen similar small businesses to compete against the big players. Hear her story, plus expert tips.
July 30, 2012 in Starting a Business
Video: How to Create Pre-Launch BuzzPlay Video

How to Create Pre-Launch Buzz (Video)

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Marissa Lippert used a Kickstarter campaign and social media to create excitement and a customer base for her brick-and-mortar shop, Nourish. Hear her story, plus expert tips.
July 11, 2012 in Starting a Business
Video: Techie Networking for WomenPlay Video

Techie Networking for Women (Video)

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From Silicon Valley to New York, the tech world is disruptive, innovative and mostly male. Startup entrepreneur Amy Yazdian of I'm In The Kitchen tells how she fit in.
July 2, 2012 in Starting a Business
Video: Juggling a Startup and a BabyPlay Video

Juggling a Startup and a Baby (Video)

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More high-profile female entrepreneurs are showing they can start a successful company -- and a family. Here's a look at one fashion designer trying to do both, plus expert tips.
June 25, 2012 in Women's Center
Video: Motivating Employees to Work As Hard As YouPlay Video

Motivating Employees to Work As Hard As You (Video)

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As a startup entrepreneur, Amy Yazdian felt she had little leverage to demand perfection from her staff. Hear how she learned to get employees fired up, plus expert tips.
June 12, 2012 in Starting a Business
Video: How to Stop Working 24/7Play Video

How to Stop Working 24/7 (Video)

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SixFigureStart's Caroline Ceniza-Levine found a way to take weekends off -- and still bring in target revenue. Hear her story, plus expert tips.
June 4, 2012 in Starting a Business
Video: How to Negotiate. . . as a Business OwnerPlay Video

How to Negotiate. . . as a Business Owner (Video)

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Regina Angeles had to learn a new way to close deals when she started her own recruitment firm. Hear her best tips for negotiating.
May 29, 2012 in Starting a Business
Video: How to Get Low-Cost Legal ServicesPlay Video

How to Get Low-Cost Legal Services (Video)

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The secret? Persuade lawyers that your scrappy startup will one day be a paying client, says serial entrepreneur Mark Hirsch.
May 14, 2012 in Starting a Business
Video: How to Deal With CopycatsPlay Video

How to Deal With Copycats (Video)

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If you're first to market, it's not unusual for others to rip off your product. Hear entrepreneur Michael Aiello's story, plus tips from Pinterest investor Brian Cohen on handling knock-offs.
May 7, 2012 in Starting a Business
Video: How to Create Buzz on No BudgetPlay Video

How to Create Buzz on No Budget (Video)

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Local Bigwig's Ray Madronio turned to big players in his industry to get free marketing help for his startup. Hear how he did it, plus expert tips.
April 25, 2012 in Starting a Business
Video: Starting Lean: Selling a VisionPlay Video

Starting Lean: Selling a Vision (Video)

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Mark Hirsch of CreativeWorx tells how he used prototypes to win clients, plus tips from experts on using 'minimum viable products' to test the market.
April 18, 2012 in Marketing
Video: Hiring on a ShoestringPlay Video

Hiring on a Shoestring (Video)

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Ray Madronio needed help when he started Local Bigwig, a short-term housing company, but lacked the budget for staff. Here's what he did, plus more hiring tips.
April 12, 2012 in Hiring Center
Video: Can't Code? How to Find a Technical Co-FounderPlay Video

Can't Code? How to Find a Technical Co-Founder (Video)

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Philip Estrada Reichen wanted to start an iPhone app, but lacked the programming skills. Here's how he connected with Philipe Fatio, a coder who became his business partner.
April 3, 2012 in Starting a Business
Video: Three Ways to Get a Niche Product into RetailersPlay Video

Three Ways to Get a Niche Product into Retailers (Video)

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After inventing a wallet that keeps people's credit-card data safe, Michael Aiello of DIFRWear faced a dual challenge: Educating customers about his unusual product, then getting retailers to sell it.
March 27, 2012 in Starting a Business
Video: Three Ways to Make Your App Stand OutPlay Video

Three Ways to Make Your App Stand Out (Video)

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Andrew Cohen of Brainscape makes dozens of educational apps. The trouble: Customers couldn't find them in Apple's App Store. Here's how he boosted sales.
March 19, 2012 in Apps & Software
Video: Three Ways to Pick the Best Software for Your StartupPlay Video

Three Ways to Pick the Best Software for Your Startup (Video)

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Jeff Giesea and Ben Zhuk, founders of Best Vendor, didn't want to make a costly mistake by investing in the wrong project-management software for helping improve their workflow. Here's how they narrowed the field.
March 13, 2012 in Apps & Software
Video: Chris Brogan on How Businesses Benefit from Google+Play Video

Chris Brogan on How Businesses Benefit from Google+ (Video)

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The popular blogger shares examples how business owners are getting involved in Google+.
March 5, 2012 in Social Media
Video: Jason Falls on Facebook Fan Page MistakesPlay Video

Jason Falls on Facebook Fan Page Mistakes (Video)

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A look at common fumbles business owners make when trying to attract fans on the social network.
February 29, 2012 in Social Media
Video: Chris Brogan on Using Pinterest for BusinessPlay Video

Chris Brogan on Using Pinterest for Business (Video)

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The popular blogger shares advice on how business owners can get started on the visual-bookmarking social network.
February 28, 2012 in Social Media
Video: How to Earn the Trust of Facebook FansPlay Video

How to Earn the Trust of Facebook Fans (Video)

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Jason Falls, CEO of Social Media Explorer, shares advice for business owners to build awareness on the social network.
February 27, 2012 in Social Media
Video: Twitter 101: How to Join the ConversationPlay Video

Twitter 101: How to Join the Conversation (Video)

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Jason Falls, CEO of Social Media Explorer, shares tips for business owners looking to find their place on social network.
February 22, 2012 in Social Media
Video: Tips to Take Your Business to the Next LevelPlay Video

Tips to Take Your Business to the Next Level (Video)

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Good Nite Lite founder and inventor Adam Nelson shares his best advice for startups trying to grow their companies.
February 21, 2012 in Grow Your Business
Video: Chris Brogan: Email Marketing is Not DeadPlay Video

Chris Brogan: Email Marketing is Not Dead (Video)

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The popular blogger shares advice on how to best use email to reach customers, plus common mistakes business owners should avoid.
February 20, 2012 in Online Marketing
Video: Seven Business Goals of Social Media - and How to Get StartedPlay Video

Seven Business Goals of Social Media - and How to Get Started (Video)

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Jason Falls, CEO of Social Media Explorer, explains how business owners can take a strategic approach to social media marketing.
February 15, 2012 in Social Media
Video: Chris Brogan on Using Video to Market Your BusinessPlay Video

Chris Brogan on Using Video to Market Your Business (Video)

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The popular blogger shares tips on how to get started on YouTube and other video platforms for business.
February 14, 2012 in Social Media

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