Return Policy

News and Articles About Return Policy

Lululemon Messes Up... Again
Marketing

Lululemon Messes Up... Again

'You always hear the phrase that any PR is good PR. What we learned is that's not always the case,' the athletic clothing company's CFO admitted.
Laura Entis
Know Your Shopper to Boost Post-Holiday Sales
Growth Strategies

Know Your Shopper to Boost Post-Holiday Sales

Shift your attentions to shoppers' moods and needs to move product and increase revenue.
Wensdy Von Buskirk
5 Secrets to Painless Returns
Growth Strategies

5 Secrets to Painless Returns

Setting up a separate return line and training employees can increase customer satisfaction and lessen headaches for your staff in the post-holiday season.
Jennifer Goforth Gregory
Why Stellar Customer Service Is Key to Building Your Online Brand
Social Media

Why Stellar Customer Service Is Key to Building Your Online Brand

If you and your employees truly believe the customer is always right, you can build one heck of a successful brand using social media.
Scott Levy
6 Steps to a Return Policy That Will Score You More Sales
Marketing

6 Steps to a Return Policy That Will Score You More Sales

When REI recently changed its 'no questions asked' return policy to a year limit, people started debating the best approach. Here are six steps to get the most out of your policy.
Grant Cardone
4 Ways to Improve Your Ecommerce Customer-Return Policy
Marketing

4 Ways to Improve Your Ecommerce Customer-Return Policy

For many ecommerce companies, customer-return policies can be just as important as the price or the product.
Jane Porter
Forget Boxing Day. Plan for 'Returns Day' Jan. 3
Growth Strategies

Forget Boxing Day. Plan for 'Returns Day' Jan. 3

These tips will help you minimize business disruptions and keep the customer satisfied.
Carol Tice
Don't Make These Return Policy Mistakes
Technology

Don't Make These Return Policy Mistakes

Three small-business owners share their biggest policy pitfalls and how they fixed them.
Lisa Girard