Seniors

News and Articles About Seniors

Study Trends to Guide Your Innovation Efforts
Innovation

Study Trends to Guide Your Innovation Efforts

Keep your finger on the pulse of four key waves driving new product development.
Louis Foreman
Franchise Players: Changing Careers to Provide Compassionate Caregiving
Franchise Players

Franchise Players: Changing Careers to Provide Compassionate Caregiving

After her father's death, Jane Daume was inspired to become a franchisee for an in-home care business for seniors.
Kate Taylor
This New Genetics Startup Wants to Make '100' the New '60'
Health

This New Genetics Startup Wants to Make '100' the New '60'

Craig Venter, best known for being one of the first people to sequence the human genome, launched a new company Tuesday that will focus on how we can live longer and healthier lives.
Laura Entis
The Top 5 Franchise Industries to Watch
Franchise

The Top 5 Franchise Industries to Watch

The companies in our Franchise 500 are showing dramatic gains. Here are the sectors that are leading the charge.
Tracy Stapp Herold
Catering to Boomers, a Cell Phone Company Takes Off
Marketing

Catering to Boomers, a Cell Phone Company Takes Off

Consumer Cellular made the call to target an older audience -- a move that's led to robust growth in revenue.
Sarah Max
How Rest Assured Is Filling a Niche in the Senior-Care Market
Starting a Business

How Rest Assured Is Filling a Niche in the Senior-Care Market

This Lafayette, Ind.-based company lets seniors and their families know that someone has their backs. Plus, other game-changers meeting the needs of older consumers.