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News and Articles About Social media business growth

Stranger Danger: 3 Good Reasons to Reject a LinkedIn Connection Request
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No, you're not mean. Just smart. Sometimes it's okay to ignore connection requests on the world's most popular career social networking platform. Here's when you probably should.
April 17, 2014 in Technology
5 Ways Social-Media Marketers Get Their Message Heard

5 Ways Social-Media Marketers Get Their Message Heard

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While social media is a great platform for reaching consumers in an engaging way, the interactions can also be fleeting. Here are a few tips on getting your message heard and keeping consumers coming back for more.
March 21, 2014 in Marketing
Have 1,000 Followers? You're in the 96th Percentile of Twitter Users.

Have 1,000 Followers? You're in the 96th Percentile of Twitter Users.

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A data journalist's deep dive into the Twitterverse revealed that the median Twitter account has just one follower.
December 19, 2013 in News and Trends
How to Make the Most of Your Brand's Social Media Content

How to Make the Most of Your Brand's Social Media Content

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Your followers are looking for content that is helpful or entertaining. Here's how to offer them something they can use, love and share with their friends.
December 17, 2013 in Social Media
Twitter Unveils New Conversation Format, Buys Social-Media Tracking Company Trendrr

Twitter Unveils New Conversation Format, Buys Social-Media Tracking Company Trendrr

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In a double dose of Twitter news, the microblogging site rolled out an update that makes it easier to track back-and-forth communications and announced its purchase of Trendrr, a social-media engagement tracking company that specializes in following social chatter about TV content.
August 29, 2013 in Social Media
Bebo Founder Buys Back His Website for $1 Million and Shuts It Down Right After

Bebo Founder Buys Back His Website for $1 Million and Shuts It Down Right After

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Just a month after returning to the hands of its founders, social-networking site Bebo has been shut down in preparation for a re-launch.
August 7, 2013 in News and Trends
9 Tips to Power Up Your Social Media

9 Tips to Power Up Your Social Media

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Social media posts tell a story about you and your brand. Here are cautions to heed, trends to follow, and steps to take as you build your social media brand personality.
June 4, 2013 in Social Media
Betaworks Uses Creative Methods to Find and Fund the Next Big Idea

Betaworks Uses Creative Methods to Find and Fund the Next Big Idea

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Betaworks calls itself a 'maker,' and so far they have helped build some of the social web's biggest companies including TweetDeck, Kickstarter and Tumblr.
October 1, 2012 in Financing
Video: An Entrepreneur's Life: Gary VaynerchukPlay Video

An Entrepreneur's Life: Gary Vaynerchuk (Video)

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Social media expert Gary Vaynerchuk talks about his life and dreams as an entrepreneur.
July 16, 2012 in Profiles
Social Media Tips for Professionals

Social Media Tips for Professionals

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Top strategies on how to use social media for financial planners, real-estate agents and attorneys.
May 1, 2012 in Social Media
Warby Parker's Grand Vision: Innovating Eyewear Through Social Media

Warby Parker's Grand Vision: Innovating Eyewear Through Social Media

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The eyewear company's co-founder discusses embracing social media and digital tools to enhance customers' experiences and engagement.
April 10, 2012 in Social Media
How to Handle Negative Online Reviews of Your Business

How to Handle Negative Online Reviews of Your Business

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User-generated reviews of your business are more popular now than ever. Here are a few tips on how to handle the negative ones.
April 3, 2012 in Social Media
Guy Kawasaki on the Art of Enchantment

Guy Kawasaki on the Art of Enchantment

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The business guru shares his views on how to be really winning.
April 26, 2011 in Customer Service
Three Ways to Spark Engaging Social Conversations

Three Ways to Spark Engaging Social Conversations

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The most important aspect to social media is establishing a two-way conversation.
February 22, 2011 in Online Marketing
10 Laws of Social Media Marketing

10 Laws of Social Media Marketing

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For business owners just getting started, a guide to build brand buzz and boost your bottom line.
February 16, 2011 in Branding
The Stripped Down Strategy Behind Naked Pizza

The Stripped Down Strategy Behind Naked Pizza

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Combining social media buzz and a healthy focus, this alternative pizza company is poised to explode with 300 franchise stores.
August 11, 2010 in Success Stories

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