Super Bowl Ads

News and Articles About Super Bowl Ads

5 Plays That Make Your Email Marketing Score
Email Marketing

5 Plays That Make Your Email Marketing Score

The preparation and tactics that got the Seahawks and the Patriots to the Super Bowl apply to a winning email-marketing blitz.
Seamas Egan
Social Media Is the Super Bowl Ad Every Brand Can Afford
Super Bowl Ads

Social Media Is the Super Bowl Ad Every Brand Can Afford

A commercial during the big game this Sunday is far out of reach for most but a social media strategy will keep you in play, on your budget.
Amir Zonozi
Breeding Puppies to Blow Up Kittens
Advertising

Breeding Puppies to Blow Up Kittens

The more we try not to offend in marketing, the more people we encounter who find offense to everything.
Ray Hennessey
McDonald's Tries to Tell Haters That 'Lovin' Beats Hatin''
McDonalds

McDonald's Tries to Tell Haters That 'Lovin' Beats Hatin''

The fast-food chain, often criticized in social media, takes on its critics in a new ad campaign.
Kate Taylor
Advertising Will Soon Reach a Digital Tipping Point
Marketing

Advertising Will Soon Reach a Digital Tipping Point

Online marketing is putting increasing pressure on legacy ad businesses, with more people logging in than tuning in.
Steve Gahler
Marketing Was the Real Winner at the Super Bowl
Marketing

Marketing Was the Real Winner at the Super Bowl

Small businesses should follow the proven techniques of the big brands.
Jim Joseph
Poll: What Was Your Favorite Super Bowl Commercial?
Marketing

Poll: What Was Your Favorite Super Bowl Commercial?

Did you love Budweiser's puppies, or were you more excited for the 'Full House' reunion? Vote and let us know!
Kate Taylor
Budweiser's Puppies Win the Super Bowl Commercial Game
Marketing

Budweiser's Puppies Win the Super Bowl Commercial Game

Budweiser's 'Puppy Love' commercial was voted the best of the Super Bowl by fans on Hulu AdZone.
Kate Taylor
A Budding Entrepreneur Says 'I Quit' to Her Boss as Millions of People Watch
Marketing

A Budding Entrepreneur Says 'I Quit' to Her Boss as Millions of People Watch

Gwen Dean is leaving her full-time job as a machine engineer to follow her dream of being a full-time puppeteer. And she delivered the message to her boss in the form of a Super Bowl commercial.
Catherine Clifford
What You Could Learn From Budweiser's Heart-Melting Ad
Marketing

What You Could Learn From Budweiser's Heart-Melting Ad

The beer company has been on a roll. Here's how you can apply its success to your marketing.
Marc Wayshak
The Budweiser Clydesdales Have Some Ad Competition From a Girl Inventor Named Goldie
Marketing

The Budweiser Clydesdales Have Some Ad Competition From a Girl Inventor Named Goldie

GoldieBox, a toy company on a mission to get girls excited about engineering, won a national competition sponsored by Intuit and will be featured in a 30-second commercial during the Super Bowl.
Catherine Clifford
Super Bowl Ads: Pick Up Sales by Letting the Big Boys Battle It Out
Marketing

Super Bowl Ads: Pick Up Sales by Letting the Big Boys Battle It Out

Even if your company can't advertise during the big game, your big competitors can still help you get noticed.
Brian Twomey
What I Learned Gambling $3 Million on the Worst Super Bowl Ads
Marketing

What I Learned Gambling $3 Million on the Worst Super Bowl Ads

As this weekend approaches, it's time to remember to think bold and play tough to build your business.
Vin Gupta
Want Your Ad to Go Viral? Get a TV Network to Ban It.
Marketing

Want Your Ad to Go Viral? Get a TV Network to Ban It.

For the second year running, SodaStream has had its Super Bowl ad rejected by a TV network -- and it's proven to be a 'PR gift' for the company.
Laura Entis