Target Markets

News and Articles About Target Markets

The Best Way to Connect With the Affluent Customers You Want
Target Markets

The Best Way to Connect With the Affluent Customers You Want

To find the affluent target market you're seeking, you have to know where to look. One marketing expert shares how.
Dan S. Kennedy
Why Entrepreneurs Must Research Market Size
Market Research

Why Entrepreneurs Must Research Market Size

Reasonably and thoughtfully estimating an idea's potential market size is a key step to successfully bringing an idea to market.
Louis Foreman
How to Cheer on Your Competitors While Aiming to Win
Competition

How to Cheer on Your Competitors While Aiming to Win

While you'll never bear hug your competition, don't lose perspective of the important role they play in building your business.
Arun Agarwal
The 3 Steps to Building a Winning Brand Strategy
Starting a Business

The 3 Steps to Building a Winning Brand Strategy

Creating a brand strategy doesn't have to be complicated. Here's where to start.
The Staff of Entrepreneur Media, Inc.
4 Ways to Find Your First Customer
Finding Customers

4 Ways to Find Your First Customer

Build your web page, button hole strangers, offer deep discounts, whatever it takes to make that first sale is worth doing.
John Rampton
Starting a Business? 4 Ways to Research Your Potential Customer.
Starting a Business

Starting a Business? 4 Ways to Research Your Potential Customer.

Here's the lowdown on how to talk to your target market and find out if there's enough opportunity available to start a business.
The Staff of Entrepreneur Media, Inc.
Want to Attract More Loyal Customers? Focus on This Marketing Strategy.
Marketing

Want to Attract More Loyal Customers? Focus on This Marketing Strategy.

This marketing approach is about pitching your brand to those in the audience who are actually listening -- the ones you can bring real value to.
Jason Kulpa
The One-Question Shortcut to Identifying Your Niche Market
Marketing Strategies

The One-Question Shortcut to Identifying Your Niche Market

The quickest way to increase the value of your product or service is to carefully consider who will value the most from it and marketing to them.
Dixie Gillaspie
4 Pieces of Bad Startup Advice That You Should Ignore
Startups

4 Pieces of Bad Startup Advice That You Should Ignore

Investors will not be impressed if you attempt to pursue these unfounded bits of guidance.
Rob Strandberg
Find the Most Profitable Keywords for Your Google AdWords Campaign
Google AdWords

Find the Most Profitable Keywords for Your Google AdWords Campaign

By studying the keywords that browsers, shoppers and buyers type into the search bar, you can find the keywords that work best for your target audience.
Perry Marshall, Mike Rhodes, and Bryan Todd
The Small-Business Market Could Be Your Golden Ticket to Success
Starting a Business

The Small-Business Market Could Be Your Golden Ticket to Success

While the consumer and enterprise markets, get all the attention, look to create solutions for the biggest segment of employers in the U.S.
Andy Miller
This Tool Promises to Find the Best Location for Your Business
Business Unusual

This Tool Promises to Find the Best Location for Your Business

Piinpoint helps businesses choose where to open based on facts, not just intuition.
3 Devices to Aid in Getting Your Bearings En Route to a New Venture
Target Markets

3 Devices to Aid in Getting Your Bearings En Route to a New Venture

An entrepreneur's flexibility is critical in exploring and learning from markets outside the comfort zone.
Travis Ledwith
Success Strategies

6 Key Factors in Scoring a $1 Billion Valuation for Your Startup

The team and the market were ranked as most important keys, according to representatives of six companies that made it.
Peter S. Cohan