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Asheesh Advani

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Asheesh has over 15 years of experience as an entrepreneur and investor. He is CEO of Covestor (www.covestor.com), an online marketplace for investors. Previously, he was the Founder and CEO of CircleLending which pioneered the business of managing peer-to-peer loans between relatives and friends and was acquired by Richard Branson's Virgin Group in 2007. Subsequently, he served as CEO of Virgin Money USA, the American arm of Virgin's consumer financial services business, until June 2009. Asheesh previously worked with the World Bank and the Monitor Group. He has also authored two books on the topic of informal business financing by Nolo Press that have received favorable reviews in the Wall Street Journal and Business Week. Asheesh has been a columnist and guest contributor to Entrepreneur Magazine since 2002.

Asheesh is a graduate of the Wharton School and Oxford University, where he was a Commonwealth Scholar. He lives in the Boston area and is active on several boards, including Young Presidents' Organization (YPO), CFED, and Babson College.

30 Recent Stories

How The Top 100 Crowdfunded Companies Raised Major Money

How The Top 100 Crowdfunded Companies Raised Major Money

An inside look at how these entrepreneurs got the crowd to fund their businesses to the tune of some big bucks.
October 24, 2013 in Payments & Collections
Top 100 Crowdfunded Companies

Top 100 Crowdfunded Companies

We're all in this together: Take a look at our exclusive list of 100 companies that are crowdfunding success stories.
October 24, 2013 in Payments & Collections

Assets, Assets, Everywhere

Don't wait for capital to grow--use the people you have around you to make it happen.
March 12, 2010 in Financing
Finally, Someone Wants to Give You Money

Finally, Someone Wants to Give You Money

If you dismissed micro loans in the past, it's time to look again.
February 16, 2010 in Bank Loans and Microloans

A Fairer Share

Founder stock is one of the trickier matters for new businesses. Here's how to get it right.
January 19, 2010 in Startup Financing
SBA Loans for Your Startup

SBA Loans for Your Startup

Find money today for your new business with this review of the SBA's top three loan programs.
January 6, 2010 in Bank and Other Loans

A New Year, a New Strategy

It's not all bad news on the financing front. Here are the top trends for 2010 and how to make the most of them.
November 13, 2009 in Startup Financing

The Angel in Your Pocket

New federal rules are making personal credit a better option for startups.
October 21, 2009 in Cash Flow & Money Management
Your Startup May Be Worth Less Than You Think

Your Startup May Be Worth Less Than You Think

The recession has resulted in a drop in the valuation of startups.
September 16, 2009 in Startup Financing

Wait a Minute!

Your elevator pitch--and why it's time for a change-up
August 19, 2009 in Startup Financing

Friends With Money

Network your way to potential investors.
July 15, 2009 in Startup Financing

Why Budgets Matter

Even startups need to forecast and plan--especially now.
June 15, 2009 in Startup Basics

Put Your Advisory Board to Work

It's time to rethink the roll of advisors and how they are compensated.
May 13, 2009 in Starting a Business

You Can Still Find an Angel Investor

There will always be angel investors, in good times and bad.
April 10, 2009 in Financing

Know How Your VC Gets Paid

The bear market brings several implications for startups looking for funding.
March 17, 2009 in Money

Know How Your VC Gets Paid

The bear market brings several implications for startups looking for funding.
March 17, 2009 in Financing

How to Raise Your First Round of Financing

Asheesh Advani offers three tips for raising cash with a second round in mind.
February 16, 2009 in Startup Financing

4 Sources for Startup Cash

Raising money in a recession is beyond difficult. Look in these places, because getting started now is a great idea.
January 22, 2009 in Money

4 Sources for Startup Cash

Raising money in a recession is beyond difficult. Look in these places, because getting started now is a great idea.
January 22, 2009 in Financing

3 Honest Ways to Raise Startup Money

Create a healthy foundation for your business by combining enthusiasm with honesty.
September 23, 2008 in Startup Financing

Startup Financing During the Credit Crunch

Creativity goes a long way when it comes to financing your startup during tough economic times.
February 28, 2008 in Financing

When Investors Join Your Board

Check out these tips for creating a board when raising money for your startup.
October 31, 2007 in Financing

What is Sweat Equity Worth?

Determining how to value sweat equity is key when negotiating with investors and employees.
July 31, 2007 in Financing

How Do Investors Make Money?

Learning how returns are allocated among the key players could increase your chances for funding.
June 25, 2007 in Financing

Week 8: Finding the Right People

Putting together a competent advisory board and team of employees can prove invaluable to your business.
June 17, 2007

Raise Money Using a Self-Directed IRA

This clever twist on retirement fund investing could draw the patient investors business owners love.
May 11, 2007 in Financing

Keep Your Second Round of Financing in Mind

When raising your first round of financing, be sure to protect your early investors from future dilution.
April 25, 2007 in Financing

Greed or Fear: What Really Motivates Investors

Understanding why investors put money into businesses can help you figure out who to approach and how to go about it.
March 8, 2007 in Financing
Raising

Raising "Patient Capital" for Your Business

How to attract funding from people who don't expect an immediate return
December 13, 2006 in Startup Financing

Startup Financing Trends for 2007

Our startup financing expert paints a detailed picture of what the financing landscape will look like in 2007.
November 10, 2006 in Financing