Colleen DeBaise

Colleen DeBaise

Colleen DeBaise is special projects director at Entrepreneur.com.

30 Recent Stories

In Nanotech's Small World, Big Opportunities Abound
News and Trends

In Nanotech's Small World, Big Opportunities Abound

The experts at Albany's College of Nanoscale Science and Engineering talk about the burgeoning field of nanotechnology.
12 Must-Know Trends in Digital Marketing
Marketing

12 Must-Know Trends in Digital Marketing

Our Team Digital takes out their crystal balls and predicts what entrepreneurs need to know about what's ahead in the online marketing world.
Stop Losing Money and Focus on Customer Service (Infographic)
Customer Loyalty and Retention

Stop Losing Money and Focus on Customer Service (Infographic)

Your customers probably don't like you as much as you think. Here's a look at how improving customer service can boost your bottom line.
12 Personal Habits of Successful Marketers
Online Marketing

12 Personal Habits of Successful Marketers

We ask our Team Digital to open up and tell us about the simple practices that makes them so good at marketing.
Burnt Out? How to Get Your Marketing Mojo Back
Marketing

Burnt Out? How to Get Your Marketing Mojo Back

It can be easy to convey your passion for a product or service in the early days of a new business. As time goes by, not so much. Our Team Digital has advice.
7 Common Ways that Entrepreneurs Mess Up SEO
SEO | Search Engine Optimization

7 Common Ways that Entrepreneurs Mess Up SEO

Playing games with search engines. Looking for the latest shortcuts. Ignoring video. Those and other bad moves should be avoided, our Team Digital says.
15 Tips for Improving Customer Loyalty
Customer Loyalty and Retention

15 Tips for Improving Customer Loyalty

Give customers a great experience, don't screw stuff up and other timeless advice.
The Art of the Response on Social Media
Social Media

The Art of the Response on Social Media

A big but often overlooked part of using Twitter, Facebook, Pinterest, LinkedIn and others is replying to comments. Our Team Digital has these tips.
Omnicom, Publicis Merger Reveals Big Data's Influence on Ad Business
Advertising

Omnicom, Publicis Merger Reveals Big Data's Influence on Ad Business

The two advertising stalwarts are teaming up in a $35.1 billion merger to fight off digital competition from the likes of Google, Facebook and hundreds of ad-tech startups.
6 Small Businesses That Are Doing Social Media Right
Online Marketing

6 Small Businesses That Are Doing Social Media Right

Our Team Digital dishes on the most unique and successful examples of online marketing they've seen.
Ready to Disrupt? How to Launch a Fin-Tech Startup
Startup Basics

Ready to Disrupt? How to Launch a Fin-Tech Startup

Today's fin-tech companies are shaking up Wall Street. We ask three graduates of New York's FinTech Innovaton Lab about their best advice for starting up.
12 Social Media Mistakes That Entrepreneurs Make
Online Marketing

12 Social Media Mistakes That Entrepreneurs Make

From overly promotional tweets to way-too-infrequent Facebook posts, business owners make lots of blunders when it comes to social media. Our Team Digital lists the biggest ones.
Fin-Tech Startups Take On Wall Street's Pain Points
Startup Basics

Fin-Tech Startups Take On Wall Street's Pain Points

Five years since the crisis, opportunities in financial technology are plenty. We talk to three entrepreneurs who have grown their startups in New York's FinTech Innovation Lab.
How to Use Social Media and Not Feel Overwhelmed
Online Marketing

How to Use Social Media and Not Feel Overwhelmed

Blogging, tweeting and pinning taking up too much of your time? Our Team Digital, a group of marketing experts, has this advice.
How Fin-Tech Startups Are Disrupting Wall Street
Startup Basics

How Fin-Tech Startups Are Disrupting Wall Street

Entrepreneurs working in financial technology are helping banks grapple with everything from Big Data and cybersecurity threats to the growing number of customers using mobile and social media.
9 New Tips for Location-Based Marketing
Online Marketing

9 New Tips for Location-Based Marketing

It's been years since the early days of Foursquare and Yelp. What should entrepreneurs know now about location-based marketing? Team Digital has this advice.
How to Break Into Ad Tech
Startup Basics

How to Break Into Ad Tech

Call them modern day Mad Men. We talk to three ad-tech entrepreneurs about their best advice for starting up.
Getting Started: Social-Media Tips for the Service Crowd
Social Media

Getting Started: Social-Media Tips for the Service Crowd

When you're a service provider or B2B business, do you join Facebook, Pinterest, LinkedIn -- or something else? Our Team Digital has the answer.
Startups Bring Big-Data Spin to Ads
Startup Basics

Startups Bring Big-Data Spin to Ads

With investors spending billions of dollars in recent years, yesterday's billboards have been replaced by highly targeted ads delivered over the Internet. We talk to three entrepreneurs in ad tech.
Read This Email. Why Again?
Online Marketing

Read This Email. Why Again?

Many small businesses promote their products, services and discounts through emails. But how do you get customers reading? Our Team Digital has the answer.
Ad-Tech Gold Rush Is On
Mobile

Ad-Tech Gold Rush Is On

The use of smartphones and mobile devices has exploded. When you combine that with the billions of dollars spent on advertising each year, you get a hot new sector: advertising technology.
The Best Marketing Advice You're Forgetting to Follow
Online Marketing

The Best Marketing Advice You're Forgetting to Follow

In this week's column, Entrepreneur's Team Digital looks at techniques that even savvy businesses overlook when building an online presence.
Tips for Starting a Fashion-Tech Business
Startup Basics

Tips for Starting a Fashion-Tech Business

Digital is disrupting a stylish, multibillion-dollar global enterprise. We talk to three fashion-tech entrepreneurs about their best advice for starting up.
3 Reasons Why You Need a Business Plan
Your Business Plan

3 Reasons Why You Need a Business Plan

Operating as a lean startup has its advantages, but you still need a roadmap to success. That's where your business plan comes in.
Lonely Entrepreneur? How to Build a Support System
Startup Basics

Lonely Entrepreneur? How to Build a Support System

Starting a business can be an isolating experience. But there are a few ways to surround yourself with good people.
Startups Give Fashion a Tech Makeover
Startup Basics

Startups Give Fashion a Tech Makeover

An app that helps you pick out high heels. An online service that sends you trendy socks. These tech startups aim to give the fashion industry a digital upgrade.
3 Things on a Growing Company's Checklist
Management & Operations

3 Things on a Growing Company's Checklist

Sure, it's easy to be loose with the rules as a startup. But once your company takes off, make sure you put these three practices in place.
Unveiling Fashion's Latest Trend: Technology
Startup Basics

Unveiling Fashion's Latest Trend: Technology

The world's most glamorous industry is getting a digital overhaul as investors pour money into a wave of fashion-tech startups.
Your Secret Weapon in Sales? The Phone
Finding Customers

Your Secret Weapon in Sales? The Phone

If you're only using email and Twitter to reach new clients, you could be getting lost in the crowd. One solution could be to pick up the phone.
A Dose of Advice for Health-Tech Startups
Startup Basics

A Dose of Advice for Health-Tech Startups

With the U.S. spending $3 trillion on health care per year, the race is on to improve an inefficient system. We ask entrepreneurs at Blueprint Health accelerator to share their best tips for starting