Content Marketer and Author
James Parsons is an entrepreneur, marketer, web designer, growth hacker and Apple fanboy. When he's not writing at his blog
, he's working on his next big project.
Here are three steps to hiring that talented wordsmith you need for your marketing initiatives.
Old low-value content may be dragging down your rankings. There's no shame in deleting it.
As Instagram surpasses Twitter in size and engagement, smart businesses are turning to the social network for marketing.
How just changing the language and location of a CTA button can make all the difference.
Specializing is crucial to success in a business world where there are always many companies that do what you do.
Investing time and attention upfront when someone starts pays big dividends in the long run.
Control What You Can
As a business owner, it's your job to establish procedures that will keep your employees happy and motivated.
Blogging is not universally lucrative but sprucing up your posts with dazzling images can be done without harm to the bottom line.
Some tasks don't require knowing fluent English and can be easily handled abroad.
Want your content to stand out in the sea of blogs? Here are 26 ideas to get you started.
Websites don't always require costly features, gimmicks or tricks to scale. Often it just comes down to good content.