Kathy J. Kobliski: Page 2

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Marketing

The Advantages of Transit Advertising

Want to catch the attention of commuters? Try advertising on buses and in transit stations.

Marketing

How Radio Ads Are Produced

You're ready to start advertising on the radio, but how do you actually make the ad? Here are the basic steps.

Marketing

Creating Your Advertising Plan

Even on a tight budget, you can get the results you want.

Marketing

How Often Do I Change My Print Ad?

Three questions to ask before making any adjustments

Marketing

Radio Campaigns That Get Results

Calculate the frequency of your radio ads for optimum exposure.

Marketing

Competing With the Big Boys

Even if there's a giant in your town, your small business stands a chance.