Entrepreneur Magazine
November 2011
More Features from November 2011
A Five-Step Guide to Reinventing Your Business
BY Jason Daley
How do you know when it's time to alter the strategy of your business? Here's how to pivot to a better business model midstream.
New York Startup Brings Art to the Online Masses
BY Caroline Tiger
Entrepreneur Jen Bekman envisions--and is creating--a world that puts art in reach of the masses.
Maker Faire and the Growth of Do-It-Yourself
BY Gwen Moran
There's a lot more to DIY than that wobbly table you built (and your spouse hates). A Maker Movement leader weighs in on the growth of the DIY community.
Why Artists Are Buying into Chattanooga
BY Margaret Littman
Artists gave Chattanooga's Southside a new life--and the neighborhood returned the favor.
Building a Business Base for Creative Entrepreneurs
BY Randy Woods
One Seattle organization provides back-office guidance and services to artists short on business savvy.
A Focus on Sustainable Building in Providence, R.I.
BY Margaret Littman
Two architects in Providence, R.I., contained their plans and found new reasons to recommit themselves to their city along the way.
Five-Step Guide to Marketing a Business As Green
BY Matt Villano
Use these tips to avoid common pitfalls and strike the right balance for eco-conscious marketing.
How to Make Employee Training a Winning Investment
BY Gwen Moran
Entrepreneurs who help their team strengthen important skills, and add to them, can see a boost to their bottom line.
The Fight for 'Fairness in Franchising'
BY Jason Daley
The Coalition for Franchisee Associations has put together a Bill of Rights to fight for changes to the long-established franchising system. But that's just a starting point in what could be an uphill battle,Columns
Artisan Cheesemaker's Whey of the Future
By Gwen Moran on page 70
New Ways of Seeing
By Amy Cosper on page 14
Biker Franchise Goes Whole Hog
By Jason Daley on page 120
How to Get Your Landing Page to Land More Sales
By Ann Handley on page 68
How to Be Your Own Media Company
By Chris Brogan on page 66
Franchise
The Top 100 Low-Cost Franchises for 2011
By Tracy Stapp on page 100
Going Forward
Money
Why Small Companies Have the Innovation Advantage
By Sam Hogg on page 73
How to Stop Losing Money From Coupons
By Gwen Moran on page 74
Is Your Billing Process Delaying Payments?
By Gwen Moran on page 76
How to Regain Control Over Your Personal Finances
By J.D. Roth on page 78
Online Ideas
Start It Up
Hitchswitch Simplifies Newlywed Name Changes
By Michelle Juergen on page 80
Tech
Five Tools for a Smarter Business
By Ericka Chickowski on page 46
How Stampt Is Updating Customer Loyalty Cards
By Jason Ankeny on page 42
A New App Lets Mobile Users Make and Send PDFs
By Jonathan Blum on page 43
Review: Toughest Smartphones for Business
By Jonathan Blum on page 41




















