Inside the November 2011 Issue
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The State of the Creative Nation

Arts entrepreneurs won't save the day for every city, but in some spots, they're the new oil (paint) barons.

10 Creative Money-Saving Tactics for Small-Business Owners

Looking for ways to do more with less? Consider the tactics that some small-business owners devised to stretch a dollar.

Is Apple's iPad the Ultimate e-Reader?

We compare Apple's iPad to traditional e-readers to see how it stacks up.

The Do-Over

With their site stuck in neutral, two entrepreneurs changed gears and paved a new road to success.

How to Pivot

How do you know when it's time to alter the strategy of your business? Here's how to pivot to a better business model midstream.

Selling Green

Use these tips to avoid common pitfalls and strike the right balance for eco-conscious marketing.

10 Innovators in Green Marketing

From TOMS Shoes to Method household cleaning products, here's a look at unique marketing campaigns with an eco-friendly twist.

LaCie Rikiki -- Hands-On Review

We go hands-on with the LaCie Rikiki portable hard drive, one of the smallest mobile hard drives on the market today.

Not-So-Basic Training

Entrepreneurs who help their team strengthen important skills, and add to them, can see a boost to their bottom line.

The Art World Anti-Snob

Entrepreneur Jen Bekman envisions--and is creating--a world that puts art in reach of the masses.

Hands On

There's a lot more to DIY than that wobbly table you built (and your spouse hates). A Maker Movement leader weighs in on the growth of the DIY community.

Buying In

Artists gave Chattanooga's Southside a new life--and the neighborhood returned the favor.

Let Them Make Art

One Seattle organization provides back-office guidance and services to artists short on business savvy.

Thinking Inside the Box

Two architects in Providence, R.I., contained their plans and found new reasons to recommit themselves to their city along the way.

Fairness in Franchising

The Coalition for Franchisee Associations has put together a Bill of Rights to fight for changes to the long-established franchising system. But that's just a starting point in what could be an uphill battle,


Editor's Note

New Ways of Seeing

Editor-in-chief Amy Cosper digs into the idea of creative communities as an entrepreneurial economic force.
Business Unusual

Oh, Snap

A former Duke University All-American basketball player hit on a business idea for building and managing online photo stores for college athletic departments and sports teams.
The Business Traveler

Up and Away

As the business outlook for the travel sector improves, the cost of getting around could go up for travelers. Here's how to get more out of your allocated expenses.
Ask the Esquire Guy

Is There Proper Etiquette for Videoconferencing?

The Esquire guy tackles the subtle art of the video call, from where to look to which headset to wear to how loudly to speak to, well, whether or not pants are optional.
Ask a Pro

Crisis Counseling

Don't wait until trouble hits to plan a response to an emergency. Here are some long- and short-term strategies to help you weather any storm.
All Up In Your Business

The C-words

Through core values that include a focus on collaboration, a company can make money without selling a thing.

Anatomy of the Entrepreneur

What makes entrepreneurs tick?
Shiny Objects

True Grit

Business is messy. Your mobile device should be able to handle it.
Mobile Tech

Greater Rewards

Slimmer wallets and lighter keychains: Mobile marketing startup Stampt is helping make customer loyalty cards as simple as pulling out your phone.
Mobile Tech

Document Portability

Adobe releases an app that lets businesses create and send PDFs from any location.
Ask A Geek

Smartphone Thinking

3G or 4G? WiMax, LTE or HSPA+? With so many options in the smartphone market, it's hard to know which is the best device on the best network at the best price.

Smarter Intelligence

Smaller companies can enjoy the benefits of business intelligence software without the overhead. Here are a handful of resources that make it happen.

Fashion Forward

The owner of online consignment shop Closet Rich turned to Goodsie when it was time to dress up for customers.

A Window of Safety

Online security can be confusing and costly, but here are three free ways to keep your web browser as secure as possible in your business.
The Fix

A Terrible Host

When their hosting provider fell flat--and customer files disappeared--Fileblaze decided to go it on their own.

You Are a Media Company

Now that you're your own boss, you need to do your own marketing and promotion. (Who did you think was going to take care of all that for you?) Here's how to do it.
Lead Gen

Textbook Landing

Nine tips to create a landing page for your business that turns visitors into leads, instead of sending them toward the back button.
Doing Good

Whey of the Future

In a surprisingly competitive world of artisanal cheesemaking, one Wisconsin producer has a taste for helping others.
Who Has VC

Hop To It

TaskRabbit lands $5 million in funding, as it banks on its errand service to help you get stuff done.

Buy vs. Build

Why big companies would rather buy your company instead of launching their own competitive version.

Death by Coupon

Four tips to save your business from extreme couponing practices.

Better Billing

Four tips to better use your invoices to get paid faster.
Your Money

The Personal Economy

Turn off the news of financial doom-and-gloom and focus on keeping your personal microeconomics in order.
Wacky Ideas That Just Might Fly

The Newlywed Game-Changer

First comes love, then comes marriage... then comes the agonizing process of changing your name. The latest from our wacky business idea files.
Wacky Ideas That Just Might Fly

Cracking the Books

StudyEgg converts study materials into activities at home or on the go that optimize learning.
Finance for Startups

Winning Proposal

Kris Appel launched and developed her medical device company using the cash and services she won in business plan competitions

Mother of Invention

C.J. Kettler's online crowdsourcing venture, Genius Crowds, aims to move product ideas from the "light bulb" stage onto store shelves.

Low-Cost Is the New High-Value

Franchises with lower costs of entry can make it easier to be your own boss. Here's a look at the strategies behind low-cost franchising and where to find successful opportunities.
Franchise Ink

Wheels of Fortune

EagleRider Motorcycle Rental helps tourists hit the road. Learn how it got started and where it's going.

Raising the Bar

A former mall rat serves up fresh ideas with Saladworks franchises in three states.
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