Entrepreneur Magazine
January 2012
More Features from January 2012
Meet the Entrepreneur of 2011 Award Winners
BY Carolyn Horwitz
Read the inspiring stories behind Entrepreneur magazine's award winners, including the top college and emerging entrepreneurs.
How to Become Your Company's Storyteller
BY Jennifer Wang
Biographies, product histories and compelling anecdotes can lend a personal touch to any brand--and this resonates with consumers. Here's how to tell your tale.
Three Ways Entrepreneurs Are Using Mobile Commerce to Grow
BY Jennifer Wang
Mobile payment systems such as Swipe, Pay Anywhere and Square offer merchants free readers, apps, activation and cancellation.Columns
Will Burgers and Big Gulps Save the Economy?
on page 220CharityBuzz's Big Idea: Altruistic Online Auctions
By Gwen Moran on page 54
Editor's Note: The Joy of Geeking Out
By Amy Cosper on page 12
Chris Brogan on Cultivating Visibility
By Chris Brogan on page 50
Five Ways to Become Clutter-Free
By J.D. Roth on page 60
Franchise 500
How Pizza Hut Made a Comeback
By Jason Daley on page 96
Three Franchise Industries to Watch
By Tracy Stapp on page 78
Tips for Finding a Franchise Loan
By Michelle Goodman on page 120
And the No. 1 Franchise Is. . . Hampton Hotels
By Jason Daley on page 82
The Top 10 Franchises for 2012
By Jason Daley on page 84
Three Survival Stories From the Franchise World
By Gwen Moran on page 98
A Franchise Breathes Life Into the Casket Business
By Jason Daley on page 102
How to Read a Franchise Disclosure Document
By Julie Bennett on page 106
How a Franchise Can Play the Real Estate Market
By Jason Daley on page 112
What's Hot (or Not) for Franchises in 2012
By Michelle Juergen on page 122
For Restaurant Chains, A Homespun Challenge
By Jason Daley on page 126
How Tasti D-Lite Finds Success with Social Media
By Kara Ohngren on page 135
Going Forward
Jargon: Mucus Trouper
on page 20When to Mix Work and Play on a Business Trip
By Bruce Schoenfeld on page 20
Money
Online Ideas
A New Way to Get Customized Service Quotes
By Jason Ankeny on page 40
An Inside Look at an Online Catalog Makeover
By Gwen Moran on page 43
Start It Up
Using Barter to Help a Business Succeed
By Michelle Goodman on page 64
Tech
How to Build In-House Expertise for Mobile
By Dan O'Shea on page 38
How 'Augmented Reality' Software Can Blur the Lines Between Online and Offline Worlds
By Jason Ankeny on page 36
New Option for Online Backup Offers USB Ease Without the Fear of Data Loss
By Jonathan Blum on page 37
Printers Have Gone Stylish
By Jonathan Blum on page 35
