Allegra Marketing-Print-Mail

2015 Franchise 500
At a Glance

Products & Services: Printing, marketing and mail services

Number of Locations: 274

Total Investment: $162K - $593.4K

Founded: 1976

Began Franchising: 1977

About Allegra Marketing-Print-Mail

Allegra Marketing-Print-Mail centers provide marketing consulting, graphic design, printing, mailing and sales promotion products for small and medium-sized businesses, non-profits and institutions. The Plymouth, Michigan-based company was founded in 1976 and has been franchising since 1977. The company offers a program that helps franchisees acquire existing independent printing businesses and convert them to Allegra-branded centers.

Franchise Units

Year U.S. Canadian International Company Owned
2015 249 22 0 3
2014 254 22 0 4
2013 258 25 0 4
2012 270 26 0 1
2011 280 26 0 1
Where Seeking Franchisees: Franchisor is seeking new franchise units in the following states:
Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Minnesota, Missouri, Mississippi, Montana, Midwest, Nebraska, North Carolina, North Dakota, Northeast, New Hampshire, New Jersey, New Mexico, Nevada, New York, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South, South Carolina, South Dakota, Southeast, Southwest, Tennessee, Texas, Utah, Virginia, Vermont, West, Washington, Wisconsin, West Virginia, Wyoming.
Franchisor is seeking new units in Canada.

Startup Costs, Ongoing Fees and Financing

Total Investment: $162,010 - $593,392
Franchise Fee: $17,500 - $45,000
Ongoing Royalty Fee: to 6%
Term of Franchise Agreement: 20 years, renewable
Veteran Incentives: 25% off franchise fee
Financial Requirements
Net Worth: $400,000
Liquid Cash Available: $200,000
5% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 4. Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators).
Financing Type In-House Third Party
Franchise Fee
Startup Costs
Accounts Receivable

How This Franchise Supports Franchisees

Training: Available at headquarters: 2 weeks. At franchisee's location: 1 week. Ongoing training available in all areas
Ongoing Support: Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations, Lease Negotiation
Marketing Support: Co-op advertising, Ad slicks, Regional advertising,
Other marketing support: Direct mail & lead generation program

Franchise Ranking History

Franchise 500®: #348 (2015), #375 (2014), #253 (2013), #298 (2012), #277 (2011),
America's Top Global: #187 (2013),

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