AlphaGraphics

#135

At a Glance

Products & Services: Digital publishing, internet services, printing, marketing & communications

Number of Locations: 301

Total Investment: $257.5K - 406K

Founded: 1970

Began Franchising: 1980

About AlphaGraphics

The first AlphaGraphics location opened in Tucson, Arizona, in 1970. Franchising began nine years later, and the company now has franchises throughout the U.S. and in seven other countries. AlphaGraphics business centers offer customers a variety of services such as printing, marketing communications, document creation and management.

Franchise Units

Year	U.S.	Canadian	International	Company Owned
2012	264	0	37	0
2011	267	0	37	0
2010	235	0	37	0
2009	231	0	33	0

Where Seeking Franchisees: Franchisor is seeking new franchise units throughout the U.S.

Startup Costs, Ongoing Fees and Financing

Total Investment: $257,500 - $406,000
Franchise Fee: $40,000
Ongoing Royalty Fee: 8-1.5%
Term of Franchise Agreement: 20 years, renewable

Financial Requirements

Net Worth: $350,000
Liquid Cash Available: $150,000

Operations

5% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 6. Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators).

Financing Type	In-House	Third Party
Franchise Fee
Startup Costs
Equipment
Inventory
Accounts Receivable
Payroll

How This Franchise Supports Franchisees

Training: Available at headquarters: 4 weeks. At franchisee's location: 2 weeks. At regional locations : Varies.

Ongoing Support: Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives, Lease Negotiation

Marketing Support: Co-op advertising, Ad slicks,

Other marketing support: Integrated sales & marketing and direct mail