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HobbyTown USA

2012 Franchise 500
#383
At a Glance

Products & Services: General hobbies & supplies, toys

Number of Locations: 147

Total Investment: $150K - 334K

Founded: 1969

Began Franchising: 1986

Private Owned

About HobbyTown USA

Merlin P. Hayes and his wife launched a hobby shop in Lincoln, Nebraska, in the 1970s. Through this store, Hayes met Thomas Walla, and together they bought out a competing store, Hobby Town, in 1980.

From that one store HobbyTown USA was born. The company began franchising in 1986 and also has an e-commerce site.

HobbyTown USA stores sell games, toys, remote control cars and planes, train sets, rockets and models.

Franchise Units

Year U.S. Canadian International Company Owned
2011 147 0 0 0
2010 151 0 0 0
2008 164 0 0 1
Where Seeking Franchisees: Franchisor is seeking new franchise units throughout the U.S.

Startup Costs, Ongoing Fees and Financing

Total Investment: $150,000 - $334,000
Franchise Fee: $20,000 - $25,000
Ongoing Royalty Fee: 3%
Term of Franchise Agreement: 10 years, renewable
Financial Requirements
Liquid Cash Available: $75,000 - $165,000
Operations
5% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 4. Absentee ownership of franchise is allowed. (95% of current franchisees are owner/operators).
Financing Type In-House Third Party
Franchise Fee
Startup Costs
Equipment
Inventory
Accounts Receivable
Payroll

How This Franchise Supports Franchisees

Training: Available at headquarters: 1 week. At franchisee's location: 3 weeks.
Ongoing Support: Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives,
Marketing Support: Co-op advertising, Ad slicks, National media,

Franchise Ranking History

Franchise 500®: #383 (2012), #397 (2011), #302 (2009), #271 (2008),