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Entrepreneur: Start & Grow Your Business

Pizza Factory Inc.

Pizza, pasta, sandwiches

Background

Founded: 1979 Franchising since: 1985
Family owned and operated since its founding in 1979, Oakhurst, California-based Pizza Factory prepares pizzas, pasta, calzones and other favorites for its customers throughout the western United States and China.
When Danny and Carol Wheeler opened the first restaurant near Yosemite National Park, it was called Danny's Red Devil Pizza. A name change and a few years later, the first franchise was opened with the help of Ron and Joyce Willey.
Pizza Factory franchises are offered in three sizes – full, mid and express. Full and mid-sized restaurants can either stand-alone or operate within large strip and shopping centers. Express locations can operate within resorts, malls, convenience stores, gas stations and grocery stores.
49430 Rd. 426, P.O. Box 989
Oakhurst, California 93644
Phone:
(800)654-4840/ (559)683-3377


Franchisor is a privately-held company with 9 employee(s); 9 employee(s) in franchise department.

Franchise Growth
Year U.S. Franchises Canadian Franchises Foreign Franchises Company Owned
2009 119 0 0 0
2008 128 0 0 0
2007 135 0 0 0
2006 133 0 1 0
2005 124 0 3 0

Where Seeking Franchisees
In the U.S. Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Minnesota, Missouri, Mississippi, Montana, Nebraska, North carolina, North dakota, New hampshire, New jersey, New mexico, Nevada, New york, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode island, South carolina, South dakota, Tennessee, Texas, Utah, Virginia, Vermont, Washington, Wisconsin, West virginia, Wyoming
Worldwide

Costs and Fees

Total investment: $85K-426K
Franchise fee: $7.5K-20K
Ongoing royalty fee: 5%
Term of agreement: 20 years, renewable
Express/kiosk option available

Type of Financing Available
In-House Third Party
Franchise Fee No No
Startup Costs No No
Equipment No No
Inventory No No
Accounts Receivable No No
Payroll No No

Qualifications
Net worth requirement: $175K
Cash liquidity requirement: $50K-80K
Business Experience:
  • General business experience

Operations
  • 14% of all franchisees own more than one unit
  • Number of employees needed to run franchised unit: 8 - 10
  • Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators)

Training and Support

Training
  • At training store : 325 hours

Ongoing Support
  • Newsletter
  • Meetings
  • Toll-free phone line
  • Grand opening
  • Internet
  • Security/safety procedures
  • Field operations/evaluations

Marketing Support
  • Ad slicks
  • National media
  • Regional advertising

Rankings

Franchise 500® rank:
#351 (2009); #306 (2008); #226 (2007); #291 (2006); #286 (2005);

America's Top Global Franchises:
#193 (2007);