Pizza Factory Inc.

2014 Franchise 500
At a Glance

Products & Services: Pizza, pasta, sandwiches

Number of Locations: 107

Total Investment: $131K - $421K

Founded: 1979

Began Franchising: 1985

About Pizza Factory Inc.

Founded in 1979, Oakhurst, California-based Pizza Factory prepares pizzas, pasta, calzones and other favorites for its customers throughout the western United States and China.
When Danny and Carol Wheeler opened the first restaurant near Yosemite National Park, it was called Danny's Red Devil Pizza. A name change and a few years later, the first franchise was opened with the help of Ron and Joyce Willey.
Pizza Factory franchises are offered in three sizes: full, mid and express. Full and mid-sized restaurants can either stand alone or operate within large strip and shopping centers. Express locations can operate within resorts, malls, convenience stores, gas stations and grocery stores.

Franchise Units

Year U.S. Canadian International Company Owned
2014 105 0 0 2
2013 102 0 0 3
2012 108 0 0 1
2011 110 0 0 0
2010 117 0 0 0
Where Seeking Franchisees: Franchisor is seeking new franchise units in the following states:
Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Minnesota, Missouri, Mississippi, Montana, Nebraska, North Carolina, North Dakota, New Hampshire, New Jersey, New Mexico, Nevada, New York, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, South Dakota, Southwest, Tennessee, Texas, Utah, Virginia, Vermont, West, Washington, Wisconsin, West Virginia, Wyoming.

Startup Costs, Ongoing Fees and Financing

Total Investment: $131,000 - $421,000
Franchise Fee: $20,000
Ongoing Royalty Fee: 5%
Term of Franchise Agreement: 20 years, renewable
Financial Requirements
Net Worth: $200,000
Liquid Cash Available: $100,000 - $120,000
14% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 8 - 10. Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators).

How This Franchise Supports Franchisees

Training: At training store : 325 hours.
Ongoing Support: Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations
Marketing Support: Ad slicks, National media, Regional advertising,

Franchise Ranking History

Franchise 500®: #495 (2014), #421 (2013), #423 (2012), #390 (2011), #425 (2010),