Branding
At South By Southwest, Here's Your To-Do List
BY Jennifer Wang
For the lucky entrepreneurs in bright sunny Austin this week, here are a few musts to fill out your itinerary. Richard Branson on Winning Customers' Trust
BY Richard Branson
The British billionaire on how his publicity stunts helped build the Virgin brand. 10 Laws of Social Media Marketing
BY Susan Gunelius
For business owners just getting started, a guide to build brand buzz and boost your bottom line. 10 Marketing Trends for 2011
BY Susan Gunelius
From geotargeting to mobile apps and social media, here's what you need to consider now. Building Your Brand with Social Media
BY Susan Gunelius
Five steps to establishing a credible online presence for your small business.Common Sense Tips to Keep You From Burning Your Own Brand
BY Lisa Barone
Use social media to interact, engage and have fun, but be smart about it.Seven Ways to Incorporate Crowdsourcing Into Your Business
BY Lisa Barone
Here are a few ways small-business owners can grow their business with the help of smart crowdsourcing. The Secrets of Successful Logos
BY Kara Ohngren
How Twitter, Digital Chocolate and SmugMug symbolized their brands. The Marketing Magic Behind Harry Potter
BY Susan Gunelius
Try these five branding tips from the wizard phenom. Richard Branson on What They Don't Teach in Business School
BY Richard Branson
The famous British billionaire reflects on company values and building a successful brand. How to Brand Yourself: An Introduction
BY Dan Schawbel
For many entrepreneurs, it's easier to brand themselves than the business. Here are four ways to do both. Richard Branson: The Importance of Not Being Earnest
BY Richard Branson
The famous British billionaire says having fun should be an essential part of your business. Richard Branson on Building a Brand for Your Business
BY Richard Branson
The celebrity entrepreneur answers questions on how marketing can increase sales, and other small-business topics. Using Sizzle Reels to Brand and Market Your Business
BY Scott Gerber
11 tips for producing short videos that will captivate your audience, spread your message and increase sales Five Lessons from the Old Spice Man
BY Craig Reiss
A look inside the successful new media campaign from an old-school brand How to Send the Right Message
BY Kim T. Gordon
Make over your brand using these smart tips. 10 Ways to Build Your Personal Brand
No matter what industry you're in, a strong identity will help you stand out with customers.Are You Engaging or Interrupting?
BY Susan Gunelius
Why joining online conversations isn't enoughMake Your Product Stand Out--Without Going Broke
BY Diana Ransom
Use these inexpensive design tips to set yourself apart from the competition. Is Your Company Cool Enough?
BY Pattie Simone
In today's business climate, image is more important than ever. That's why Entrepreneurs like Amanda Steinberg are putting theirs to work.Rebranding Lessons From Aol.2
BY Aaron Kwittken
Makeovers can boost a dying brand--the key is communications coupled with real changes.Change Your Definition of Marketing
BY Dan Kennedy
A static concept means a stagnant business, and there's never been a better time for reinvention.Bring Back Big Branding
BY Michael Port
Defining and communicating your personal brand will also help you bolster your sales.Seven Holiday Marketing Mistakes to Avoid
BY Starr Hall
Boost year-end sales by steering clear of these slip-ups.Learn From Tiger's PR Troubles
BY Aaron Kwittken
For once, you don't want to be Tiger Woods--but his situation does provide a free lesson in crisis management.Build a Brand Unusual
Answer your 'why,' and point your business in the right direction.Ads by Google
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Musician, entrepreneur
"The secret to success lies in the gap between dream and reality."
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Meetup Co-founder
"I'm more inspired by the 20-somethings who are going to change the world. They have much less respect for the status quo and are seeing the world in a fresh way, many of them."
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