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Finding Customers

What Facebook's Page Post Targeting Means to Your Business

What Facebook's Page Post Targeting Means to Your Business

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Facebook's newest tweak could mean reaching exactly the customers you're after without annoying the ones you aren't.
August 7, 2012 in Finding Customers
Targeting the 'It Girl' CustomerPlay Video

Targeting the 'It Girl' Customer (Video)

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The co-founders of Rent the Runway outline five strategies they've used to build a high-tech fashion company.
December 13, 2011 in Finding Customers
Which Daily Deal Site is Right for You?

Which Daily Deal Site is Right for You?

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From Groupon to LivingSocial to GroupPrice.com, See which daily deal website is best for finding customers.
April 5, 2011 in Finding Customers
How to Find Customers on Social MediaPlay Video

How to Find Customers on Social Media (Video)

New York University Marketing Professor Jeffrey Carr offers three tips for attracting new customers through Facebook, Twitter and other social networks. Entrepreneur.com's Diana Ransom reports.
April 1, 2011 in Finding Customers
Which Service Will Get You on Your Customers' Map?

Which Service Will Get You on Your Customers' Map?

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Not all location-based social networking service providers are alike.
March 29, 2011 in Finding Customers
SXSW's Customer Finding Tools of Tomorrow

SXSW's Customer Finding Tools of Tomorrow

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SXSW shines a spotlight on firms that can help business owners connect with customers. Here's a look.
March 22, 2011 in Finding Customers
Chris Brogan on the Art of Brevity

Chris Brogan on the Art of Brevity

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In a world of distractions, how do you stand out? Here's some advice for getting in front of your intended audience.
February 22, 2011 in Finding Customers
Put Your Customers to Work for You

Put Your Customers to Work for You

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Client referral incentives can be a valuable and inexpensive way to build a business.
June 21, 2010 in Finding Customers
Make Live Events Part of Your Marketing

Make Live Events Part of Your Marketing

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Face-to-face experiences can have a big impact on your business.
June 1, 2010 in Finding Customers
Marketers, Meet Your Future Customers

Marketers, Meet Your Future Customers

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Young consumers and Latinos are fueling the economic recovery.
May 12, 2010 in Finding Customers
The Dos and Don'ts of Social Networking

The Dos and Don'ts of Social Networking

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Use these tips to maximize your time and get the most out of your online efforts.
May 10, 2010 in Finding Customers

Great Referrals Aren't Accidents

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Make networking part of your relationship-building strategy, and you'll see real results.
March 8, 2010 in Finding Customers

The Power to Change Communities

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A cause marketing campaign can increase your businesses sales and drive good publicity.
February 22, 2010 in Finding Customers

Use Marketing to Stay Strong in a Weak Economy

Shrewd business owners see opportunity in a down market.
February 10, 2010 in Finding Customers

Identify New Consumer Norms

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The recession has changed how customers shop, possibly forever.
January 18, 2010 in Finding Customers

Embrace the Hispanic Market

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Before you worry about patenting your invention, investigate potential sales markets.
November 12, 2009 in Finding Customers

Marketing to a Captive Audience

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Capture the attention of airport travelers with strategically placed ads.
October 15, 2009 in Finding Customers

New Ways to Engage Customers

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Make sure these 3 crucial elements are part of your marketing plan.
August 24, 2009 in Finding Customers

Make Noise--Even Shout--To Win Sales

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Stay on your customers'--and media's--radar with newsletters, press releases, and contests.
August 14, 2009 in Finding Customers

Your Message: From a Whisper to a Scream

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Check out these low-cost marketing ideas for your new business.
June 5, 2009 in Finding Customers

Mixing Business With Passion

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As a social entrepreneur, you can indulge your passion for social issues and make a profit at the same time. We show you how.
June 5, 2009 in Finding Customers

Target Moms' Buying Power

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Learn the top 5 ways to maximize sales from this enormous market.
June 2, 2009 in Finding Customers

T-Mobile Shakes Up Owner-Operator Model

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Program puts entrepreneurs into ethnic communities with which they're familiar. First up: Latinos.
March 30, 2009 in Finding Customers

Recession Marketing All About Connections

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Experiential marketing helps you connect with customers on an emotional level--for less than you think.
March 13, 2009 in Finding Customers

Price Isn't Tied to Your Product

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When pricing your product, who you're selling is more crucial than what you're selling.
February 11, 2009 in Finding Customers

Steal Your Competitors' Clients

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If your best prospects are someone else's customers, you better have a strategy for wooing them away.
January 19, 2009 in Finding Customers
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